Summary: The Digital Marketing Executive role is a fully remote, ongoing temporary position focused on managing email marketing campaigns and digital advertising efforts. The candidate will be responsible for maintaining subscriber lists, analyzing campaign performance, and collaborating with cross-functional teams to enhance marketing strategies. Immediate availability is required for this 37.5-hour workweek role.

Key Responsibilities:

• Maintain and update email subscriber lists, ensuring compliance with data protection regulations.
• Support the planning, execution, and analysis of email marketing campaigns.
• A/B test email campaigns to optimise performance and engagement.
• Compile and analyse digital marketing data to measure the success of campaigns.
• Support the line manager in maintaining and developing new email automation workflows across sales, marketing, and customer service, maximising the usage of HubSpot.
• Generate regular reports on key performance indicators (KPIs) and provide insights for continuous improvement.
• Collaborate with cross-functional teams, including Design, Sales, and Digital Learning, to ensure cohesive and integrated marketing efforts.
• Communicate effectively with team members and stakeholders to align marketing activities with overall business objectives.
• Assist in the creation and management of digital advertising campaigns, including Google Ads and social media ads.
• Monitor and analyse the performance of ads, adjusting as needed to optimise results.

Key Skills:

• Experience in digital marketing.
• Basic knowledge of HubSpot is essential.
• Good understanding of email marketing best practices.
• Excellent communication skills, both written and verbal.
• The ability to meet tight deadlines and outstanding time management skills.
• Proven numerical and written skills.
• IT proficient with an ability to use all Microsoft Office programmes, particularly Word, Excel, and Outlook, and familiarity with other bespoke databases.

Salary (Rate): undetermined

City: York

Country: United Kingdom

Working Arrangements: remote

IR35 Status: undetermined

Seniority Level: undetermined

Industry: Marketing