Head of Digital eCommerce

Summary: The Head of Digital/eCommerce Transformation is a critical role focused on architecting and delivering the company's digital and eCommerce strategy. This position involves leading the transformation vision, defining digital architecture, and managing agency delivery to create a scalable platform. The role requires collaboration with senior leadership to align commercial goals with digital initiatives and ensuring successful implementation through effective management of technology partners.

Key Responsibilities:

• Leading the discovery and definition phase of the company’s digital and eCommerce transformation.
• Shaping and owning the long-term digital architecture and platform strategy, ensuring it is future-ready and scalable.
• Working with senior leadership to articulate and prioritise commercial goals for digital channels.
• Translating business needs into technical requirements and user journeys for agency delivery partners.
• Selecting and onboarding technology partners, platforms, and integration tools.
• Acting as the internal technical lead and external delivery manager – ensuring agency output aligns with business objectives and technical standards.
• Developing a roadmap that balances launch-readiness with long-term maintainability and flexibility.
• Establishing KPIs and success metrics for the new digital presence, from traffic and engagement to conversion and operational efficiency.
• Identifying capability gaps internally and shaping how digital skills and processes will be built into the business.

Key Skills:

• Proven experience leading or playing a key role in digital/eCommerce transformation projects.
• Strong knowledge of digital architecture principles, eCommerce technologies, APIs, and CMS ecosystems.
• Experience in collaborating with external developers or agencies to deliver robust, scalable digital platforms.
• Demonstrated analytical and quantitative skills, using data and metrics to back up assumptions.
• Ability to understand and document business requirements and translate them into technical solutions and project plans.
• Comfortable making platform recommendations and steering complex integration decisions.
• Experience launching B2C and/or B2B eCommerce in manufacturing, retail, or consumer products (desirable).
• Familiarity with composable commerce, headless architecture, or microservices (desirable).
• Experience with change management and bringing a traditional business into a digital mindset (desirable).

Salary (Rate): £90,000

City: South Lancing

Country: United Kingdom

Working Arrangements: hybrid

IR35 Status: undetermined

Seniority Level: undetermined

Industry: IT