Ad Operations Specialist (Digital Marketing)

Ad Operations Specialist (Digital Marketing)

Posted 7 days ago by Adecco on JobServe

£30 Per hour
Undetermined
Undetermined
City of London, UK

Summary: The Ad Operations Specialist role focuses on supporting the advertising business by ensuring effective campaign setups and performance for UK advertisers. The position requires collaboration with various teams to manage and optimize digital advertising campaigns. The specialist will also oversee offshore teams and work on improving operational processes. This role is ideal for someone with a strong background in digital advertising and campaign management.

Key Responsibilities:

  • Collaborate with Account Executives, Managers, and Analysts for seamless campaign launches and optimizations.
  • Execute multi-tier campaigns using strategies like display, search, sponsored items, and programmatic advertising.
  • Understand the sales pipeline and synchronize campaign operations across partners and offshore teams.
  • Monitor live campaigns, troubleshoot issues, and suggest optimizations to meet goals.
  • Oversee the offshore operational team to ensure smooth workflow.
  • Enhance Standard Operating Procedures and manage changes effectively.
  • Collaborate with Measurement Operations for campaign monitoring and insights.
  • Partner with Product and Engineering teams to implement changes for better campaign delivery.
  • Provide insights on industry trends affecting advertising strategies.
  • Participate in cross-team projects to improve processes and workflows.

Key Skills:

  • Bachelor's degree or equivalent experience with at least 3 years in the digital advertising industry.
  • Minimum of 3 years in Ad Operations or digital campaign management, preferably at a publisher or agency.
  • Hands-on experience managing and optimizing digital advertising campaigns.
  • Strong ability to work cross-functionally with diverse teams and stakeholders.
  • Excellent analytical skills with a focus on data-driven decision-making and proficiency in MS Excel.
  • Familiarity with Salesforce.
  • Experience in programmatic advertising.
  • Background in managing campaigns for non-endemic advertisers.

Salary (Rate): £29.67

City: Aldgate

Country: UK

Working Arrangements: undetermined

IR35 Status: undetermined

Seniority Level: undetermined

Industry: IT