Martech consultant with Cordial
Posted 2 days ago by 1761665631
Negotiable
Outside
Remote
USA
Summary: The role of Martech Consultant with Cordial involves enhancing marketing automation capabilities through the implementation of new personalization frameworks for email and SMS. The position requires hands-on work in audience segmentation, template configuration, and data-driven campaign execution across various brands and regions. The consultant will collaborate with data teams and IT to ensure effective integration and data hygiene. This long-term position can be performed remotely during EST hours.
Key Responsibilities:
- Support the design and documentation of audience segmentation logic by partnering with data teams to define key attributes and dependencies
- Run basic SQL queries in Snowflake to validate audience counts, troubleshoot data issues, and confirm targeting accuracy
- Build and configure modular email templates (Sculpt blocks) and reusable components to support dynamic personalization
- Translate business use cases into structured requirements and workflow documentation for activation
- Assist in building and maintaining journey templates and personalization frameworks for lifecycle programs in partnership with Brand teams (Welcome, Post Purchase, Reactivation, etc.)
- Document processes and contribute to playbooks that improve platform adoption
- Partner with IT and Data teams to validate integrations, triggers, data feeds, and maintain data hygiene
- Apply hands-on experience from prior marketing platform transitions to support process improvements and best practice documentation
Key Skills:
- Minimum 2-4 years of experience in marketing automation, Martech operations, or CRM execution
- Hands-on experience with Cordial required; Familiarity with other next-generation ESPs is a plus
- Strong understanding of segmentation logic, data integration, SQL-based audience building (Amperity experience a plus)
- Proven ability to support campaign execution, QA, and process documentation within a cross-functional marketing environment
- Detail-oriented, proactive, and comfortable learning new tools and processes quickly in a fast-paced environment
- Strong communication and collaboration skills; Able to translate marketing needs into actionable steps with technical and data teams
Salary (Rate): undetermined
City: undetermined
Country: USA
Working Arrangements: remote
IR35 Status: outside IR35
Seniority Level: undetermined
Industry: Other
Detailed Description From Employer:
Martech consultant with Cordial
Location: NYC, NY / Remote EST Hours Duration: Long Term
Martech Enablement Associate to accelerate our marketing automation capabilities, supporting the rollout of new personalization frameworks across email & SMS. This hands-on role will focus on building audience segmentation, modular template configuration, and supporting data-driven campaign execution across our brands and regions.
Key Responsibilities:
- Support the design and documentation of audience segmentation logic by partnering with data teams to define key attributes and dependencies
- Run basic SQL queries in Snowflake to validate audience counts, troubleshoot data issues, and confirm targeting accuracy
- Build and configure modular email templates (Sculpt blocks) and reusable components to support dynamic personalization
- Translate business use cases into structured requirements and workflow documentation for activation
- Assist in building and maintaining journey templates and personalization frameworks for lifecycle programs in partnership with Brand teams (Welcome, Post Purchase, Reactivation, etc.)
- Document processes and contribute to playbooks that improve platform adoption
- Partner with IT and Data teams to validate integrations, triggers, data feeds, and maintain data hygiene
- Apply hands-on experience from prior marketing platform transitions to support process improvements and best practice documentation
Qualifications:
- Minimum 2-4 years of experience in marketing automation, Martech operations, or CRM execution
- Hands-on experience with Cordial required; Familiarity with other next-generation ESPs is a plus
- Strong understanding of segmentation logic, data integration, SQL-based audience building (Amperity experience a plus)
- Proven ability to support campaign execution, QA, and process documentation within a cross-functional marketing environment
- Detail-oriented, proactive, and comfortable learning new tools and processes quickly in a fast-paced environment
- Strong communication and collaboration skills; Able to translate marketing needs into actional steps with technical and data teams