Marketing Manager
Posted 1 week ago by hubbul
£200 Per day
Undetermined
Remote
England, United Kingdom
Summary: The Freelance Marketing Manager role involves executing day-to-day marketing activities for a B2B media and events company, reporting to the Head of Marketing & Operations. The position requires a proactive individual with at least 2 years of marketing experience, particularly in B2B settings. Key responsibilities include managing campaigns, creating content, and maintaining digital platforms. The role is part-time, requiring 2-3 days of work per week, and is fully remote.
Key Responsibilities:
- Manage the execution of marketing activity in line with the strategic plan.
- Coordinate with stakeholders across editorial, events, and commercial teams.
- Write, edit, and proof compelling copy for various marketing assets.
- Work with the Graphic Design team to create supporting visuals and digital assets.
- Lead the creation and launch of weekly newsletters.
- Build, deploy, and report on partner email campaigns.
- Maintain and update the company websites.
- Provide weekly and monthly reports on campaign and website performance.
Key Skills:
- A minimum of 2 years marketing experience in a B2B setting.
- Excellent copywriting and editing skills.
- Experience managing digital marketing activity.
- Familiarity with CMS tools, CRM systems, and email platforms.
- Strong organisational skills and ability to manage multiple projects.
- Confident working both independently and as part of a team.
Salary (Rate): £200.00/daily
City: England
Country: United Kingdom
Working Arrangements: remote
IR35 Status: undetermined
Seniority Level: Mid-Level
Industry: Marketing
Job Title: Freelance Marketing Manager
Location: UK REMOTE
Reports to: Head of Marketing & Operations
Hours: Part time - 2-3 days per week
Company Type: B2B Media & Events
About the Role
We're looking for a proactive, detail-oriented and results-driven freelance Marketing Manager to join our client's team. Reporting to the Head of Marketing & Operations, you'll play a key role in delivering day-to-day marketing activity, ensuring smooth execution across content, digital, events, and partner communications. This role is ideal for someone with a minimum of 2 years marketing experience, preferably within B2B media, publishing, or events. You'll need to be confident in content creation, campaign management and execution, and use of wider digital marketing tools, along with the ability to manage deadlines and collaborate effectively with internal colleagues and external stakeholders.
Key Responsibilities
- Campaign Execution & Project Management
- Manage the execution of marketing activity in line with the strategic plan (created by the Head of Marketing), ensuring outputs are delivered on time and to brief.
- Coordinate with stakeholders across editorial, events, and commercial teams to ensure alignment on messaging, deadlines, and campaign objectives.
- Content Creation & Digital Marketing
- Write, edit, and proof compelling copy for a range of marketing assets including emails, social posts, landing pages, digital ads, and event collateral.
- Work with Graphic Design team to create supporting visuals and digital assets to support wider messaging, whilst adhering to brand guidelines.
- Lead the creation and launch of weekly newsletter with content provided by the Editorial team.
- Build, deploy and report on partner email campaigns, working closely with the Operations team who maintain the client relationship.
- Web & Platform Management
- Maintain and update the company websites (currently five websites) including regular content updates, ad placements, and periodic updates.
- Reporting & Partner Support
- Provide weekly and monthly reports on campaign and website performance, offering clear insights and performance metrics to the Head of Marketing to support project objectives and support client acquisition and retention.
About You
A minimum of 2 years marketing experience in a B2B setting, within media, events, or publishing
Excellent copywriting and editing skills, with a keen eye for detail and tone
Experience managing digital marketing activity, including newsletters, email marketing, and LinkedIn advertising,
Familiarity with CMS tools (e.g. WordPress/Umbraco), CRM systems (e.g. Wyvern DM, HubSpot, or similar) and email platforms (e.g. Active Campaign, or similar)
Strong organisational skills and the ability to manage multiple concurrent projects and deadlines
Confident working both independently and as part of a team
We Are Aspire Ltd are a Disability Confident Commited employer