Adobe Journey Optimizer (AJO) Architect - Remote
Posted Today by 1761834432
Negotiable
Outside
Remote
USA
Summary: The Adobe Journey Optimizer (AJO) Architect role focuses on leveraging expertise in Adobe Journey Optimizer to design scalable journey blueprints and decisioning frameworks. This position requires collaboration across various teams to ensure alignment with business goals and real-time personalization. The ideal candidate will blend strategic design with hands-on platform enablement, playing a critical role in enhancing customer interactions. The role is remote and emphasizes the importance of compliance and adaptability in journey design.
Key Responsibilities:
- Design scalable, reusable journey components and logic frameworks aligned with AJO capabilities and business requirements.
- Create high-level journey blueprints that support NBA logic, personalization, and multichannel orchestration.
- Act as a design lead across agile pods, validating journey logic and supporting AJO builders.
- Provide reusable templates, documentation, and guidance to accelerate pod-level execution.
- Collaborate with data science and personalization teams to embed NBA logic into journey design.
- Monitor performance and recommend design optimizations based on engagement data.
- Partner with Customer Lifecycle Marketing Strategists, Adobe consultants, IT, and NBA stakeholders to align on experience design standards and journey logic.
- Contribute to governance frameworks for journey logic, personalization rules, and compliance.
- Ensure that designs are visionary, buildable, measurable, and repeatable.
Key Skills:
- Bachelor's degree in Experience Design, Marketing, Information Systems, or a related field or equivalent work experience.
- 5+ years in experience architecture, customer journey design, or marketing technology.
- Deep understanding of Adobe Journey Optimizer (AJO), Real-Time CDP, and NBA decisioning platforms.
- Proven ability to design scalable, reusable journey frameworks and logic structures.
- Strong collaboration skills across agile pods, data science, engineering, and marketing strategy teams.
- Familiarity with multichannel personalization, compliance (HIPAA, TCPA), and consent frameworks.
- Experience working in agile environments and collaborating across pods.
Salary (Rate): undetermined
City: undetermined
Country: USA
Working Arrangements: remote
IR35 Status: outside IR35
Seniority Level: undetermined
Industry: IT
Detailed Description From Employer:
Title: Adobe Journey Optimizer (AJO) Architect - Remote
Location: Remote
Length: Long term
Restriction: W2 Only
Description:
Job Description:
We are looking for an AJO SME, they do not need to be an Architect specifically but need to be an absolute rockstar in AJO.
Details:
Top MUST HAVE Skills: Adobe Journey Optimizer (AJO)
We are reimagining how we connect with members making every interaction smarter, more personalized, and more scalable. As the Lead Experience Architect Adobe Journey Optimizer & NBA Enablement, you ll play a critical role in shaping that future. You ll design reusable journey blueprints and decisioning logic frameworks that empower agile pods to deliver timely, relevant, and compliant communications across channels.
This role blends strategic experience design with hands-on platform enablement. You ll work across marketing, IT, data science, and personalization teams to ensure journey structures are not only aligned with business goals but also optimized for real-time personalization, experimentation, and enterprise scalability.
Role Responsibilities
- Journey Architecture & Blueprinting
- Design scalable, reusable journey components and logic frameworks aligned with AJO capabilities and business requirements.
- Create high-level journey blueprints that support NBA logic, personalization, and multichannel orchestration.
- Ensure consistency and feasibility across pods and use cases.
- Pod Enablement & Design Support
- Act as a design lead across agile pods, validating journey logic and supporting AJO builders.
- Provide reusable templates, documentation, and guidance to accelerate pod-level execution.
- Promote consistency across pods while enabling flexibility for experimentation and variation.
- AI Enablement & Optimization
- Collaborate with data science and personalization teams to embed NBA logic into journey design.
- Support multivariant testing strategies and adaptive content delivery.
- Monitor performance and recommend design optimizations based on engagement data.
- Cross-Functional Collaboration
- Partner with Customer Lifecycle Marketing Strategists, Adobe consultants, IT, and NBA stakeholders to align on experience design standards and journey logic.
- Collaborate with agile pods, personalization teams, and data science to ensure journey blueprints are feasible, scalable, and aligned with enterprise goals.
- Provide reusable templates, logic frameworks, and documentation to support AJO builders and accelerate enablement across teams.
- Contribute to governance frameworks for journey logic, personalization rules, and compliance.
- Use your skills to make an impact
- This role is foundational to our ability to scale personalized, compliant, and connected experiences across the enterprise. You ll be the connective tissue between strategy and execution ensuring that what we design is not only visionary but also buildable, measurable, and repeatable.
Required Qualifications
- Bachelor s degree in Experience Design, Marketing, Information Systems, or a related field or equivalent work experience
- 5+ years in experience architecture, customer journey design, or marketing technology.
- Deep understanding of Adobe Journey Optimizer (AJO), Real-Time CDP, and NBA decisioning platforms.
- Proven ability to design scalable, reusable journey frameworks and logic structures.
- Strong collaboration skills across agile pods, data science, engineering, and marketing strategy teams.
- Familiarity with multichannel personalization, compliance (HIPAA, TCPA), and consent frameworks.
- Experience working in agile environments and collaborating across pods
Preferred Qualifications
- Experience supporting MarTech platform migrations or platform enablement initiatives
- Familiarity with NBA experimentation frameworks and multivariant testing strategies
- Background in healthcare, insurance, or other regulated industries
- Exposure to scaled agile frameworks (e.g., SAFe, LeSS)
- Certification in Experience Design, Product Management, or Marketing Technology
- Experience collaborating with data science and engineering teams on personalization logic
- Knowledge of consent and preference management frameworks and their impact on journey