Digital Marketing Planning Manager
Posted 7 days ago by Dominos Pizza
Negotiable
Undetermined
Undetermined
Newport Pagnell, Buckinghamshire, UK
Summary: The Digital Marketing Planning Manager at Domino's UK & Ireland will lead the planning and execution of high-impact digital marketing campaigns across various channels, including YouTube, Paid Social, Search, and Affiliates. This role requires a strategic mindset to ensure campaigns are insight-led and creatively strong, while managing budgets, timelines, and post-campaign analysis. The ideal candidate will have a minimum of 4 years of experience in digital marketing, particularly in customer-facing industries. Strong project management skills and proficiency in digital marketing strategies are essential for success in this position.
Key Responsibilities:
- Plan and brief digital marketing activities across all channels.
- Coordinate high-impact digital campaigns with channel leads.
- Manage budget discussions and creative briefings.
- Oversee test coordination and post-campaign analysis.
- Ensure campaigns are delivered on time and are insight-led.
- Manage multiple campaigns, deadlines, and stakeholders simultaneously.
- Brief creative teams and manage timelines for execution.
- Conduct incrementality testing, campaign tracking, and performance analysis.
- Utilize Microsoft Office, particularly Excel, for project management.
Key Skills:
- A minimum of 4 years' experience in digital marketing or media planning.
- Solid grasp of multi-channel digital strategy.
- Digital marketing qualifications (e.g., Meta or Google certifications).
- Exceptional project management and organizational skills.
- Experience in incrementality testing and performance analysis.
- Proficiency in Microsoft Office, particularly Excel.
- Detail-oriented mindset.
Salary (Rate): undetermined
City: Newport Pagnell
Country: UK
Working Arrangements: undetermined
IR35 Status: undetermined
Seniority Level: undetermined
Industry: Marketing
Join the World's Leading Pizza Delivery Company
You already know who we are and what we do! Domino's UK & Ireland is the Powerhouse behind our exceptional products. We're innovative, dynamic, and laser-focused on delivering unparalleled service to our franchisees and customers alike.
Domino's UK & IRL are seeking a Digital Marketing Planning Manager to join our Marketing team You will work closely with our channel leads across YouTube, Paid Social, Search, and Affiliates to orchestrate and deliver high-impact digital campaigns. You'll be responsible for planning and briefing digital marketing activity across all channels - ensuring campaigns are insight-led, creatively strong, and delivered on time. From budget discussions and creative briefings to test coordination and post-campaign analysis, you'll be the driving force behind our digital campaign planning.
Success in this role looks like:
- A minimum of 4 years' experience in digital marketing or media planning, ideally within customer-facing industries such as retail, QSR, hospitality, or ecommerce.
- A solid grasp of multi-channel digital strategy, with the ability to plan and coordinate campaigns across paid media, CRM, and content.
- Digital marketing qualifications (eg Meta or Google certifications) are a plus, as is a degree in a related field.
- Exceptional project management and organisational skills, with a proven ability to manage multiple campaigns, deadlines, and stakeholders simultaneously.
- Confident in briefing creative teams, managing timelines, and ensuring flawless execution from concept to go-live.
- Experience in incrementality testing, campaign tracking, and performance analysis - with a keen eye for insights and continuous improvement.
- Proficiency in Microsoft Office, particularly Excel, and a detail-oriented mindset .
What's in it for you:
- Competitive salary and performance-based bonuses.
- Competitive pension contributions
- Private health and dental care.
- Income protection
- Professional development opportunities.
- Fun team events and a supportive work environment.
- Pizza discount!
