Negotiable
Undetermined
Undetermined
London Area, United Kingdom
Summary: The Digital Marketing Manager role at Collinson involves leading digital marketing efforts across multiple global brands during a period of brand evolution and digital transformation. The position requires developing and executing data-driven marketing strategies, managing integrated campaigns, and overseeing website performance. The successful candidate will also manage a Digital Marketing Executive and collaborate with external agencies. This role is pivotal in enhancing the airport experience through innovative marketing initiatives.
Key Responsibilities:
- Develop and execute data-led digital marketing strategies
- Manage integrated campaigns across SEO, PPC, social, email, and content
- Oversee performance and optimisation of three websites (B2B and e-commerce)
- Lead on a major website replatforming project
- Manage CRM and email campaigns to nurture and engage audiences
- Work with external agencies and manage digital marketing budgets
- Use analytics tools (GA4, GSC, Google Ads) to drive insights and performance
- Line manage a Digital Marketing Executive
Key Skills:
- Extensive experience in a marketing role with a strong digital focus
- Proven success across key digital channels and campaign management
- Experience managing websites, CMS platforms, and improving UX/CRO
- Strong skills in analytics, reporting, and performance optimisation
- Confident communicator with agency and stakeholder management experience
- Team leadership or people management experience
- Desirable: Experience in travel, hospitality, or service industries
- Familiarity with replatforming or transitional marketing roles
Salary (Rate): undetermined
City: London Area
Country: United Kingdom
Working Arrangements: undetermined
IR35 Status: undetermined
Seniority Level: undetermined
Industry: Other
Collinson is the global, privately-owned company dedicated to helping the world to travel with ease and confidence. The group offers a unique blend of industry and sector specialists who together provide market-leading airport experiences, loyalty and customer engagement, and insurance solutions for over 400 million consumers. Collinson is the operator of Priority Pass, the world’s original and leading airport experiences programme. Travellers can access a network of 1,500+ lounges and travel experiences, including dining, retail, sleep and spa, in over 650 airports in 148 countries, helping to elevate the journey into something special. We work with the world’s leading payment networks, over 1,400 banks, 90 airlines and 20 hotel groups worldwide . We have been bringing innovation to the market since inception – from launching the first independent global VIP lounge access Programme, Priority Pass to being the first to sell direct travel insurance in the UK through Columbus Direct and creating the first loyalty agency of its kind in the travel sector with ICLP. Today we still invest heavily in innovation to ensure that we continue to deliver superior customer experience s. Key clients include Mastercard, American Express, Cathay Pacific, British Airways, LATAM, Flying Blue, Accor, EasyJet, HSBC, Chase, HD FC. Help shape the future of the airport experie nce. Airport Dimensions, part of the Collinson Group (home of Priority Pass), creates experiences that make time spent at the airport more rewarding. From lounges and sleep pods to digital ordering and loyalty services, we’re redefining how travellers spend their time—and how airports grow their non-aeronautical rev enue.
The role: We’re looking for a commercially minded Marketing Manager to lead digital marketing across multiple global brands during an exciting period of brand evolution and digital transfor mation.
What yo u’ll do:
- Develop and execute data-led digital marketing s trategies
- Manage integrated campaigns across SEO, PPC, social, email, an d content
- Oversee performance and optimisation of three websites (B2B and e- commerce)
- Lead on a major website replatformin g project
- Manage CRM and email campaigns to nurture and engage audiences
- Work with external agencies and manage digital marketin g budgets
- Use analytics tools (GA4, GSC, Google Ads) to drive insights and pe rformance
- Line manage a Digital Marketing Executive
What we’re lo oking for:
- Extensive experience in a marketing role with a strong dig ital focus
- Proven success across key digital channels and campaign management
- Experience managing websites, CMS platforms, and improv ing UX/CRO
- Strong skills in analytics, reporting, and performance op timisation
- Confident communicator with agency and stakeholder management experience
- Team leadership or people management experience
Desirable:
- Experience in travel, hospitality, or service industries.
- Familiarity with replatforming or transitional market ing roles.
W hy join us?Be part of a global, growing business at the forefront of travel experience innovation. You’ll have the autonomy to lead meaningful projects and the support of a collaborative, d riven tea m. Apply now to join Airport Dimensions and mak e your mark!