Negotiable
Undetermined
Hybrid
Watford, England, United Kingdom
Summary: The Digital Marketing Executive role at Anker Innovations involves supporting the Retail Sales Organisation team with digital execution for Mass Retail partners in the UK and Ireland. The position focuses on optimizing product listings, creating engaging content, and collaborating with internal and external stakeholders to enhance Anker's digital presence. The successful candidate will play a crucial role in driving brand visibility and conversion through effective digital merchandising strategies.
Key Responsibilities:
- Ensure all product listings across mass retail partner websites are accurate, up to date, and optimised for discoverability and conversion.
- Implement best practices for digital hygiene, including correct categorisation, attributes, and metadata for product pages.
- Work with the creative team to maintain high-quality imagery, A+ content, and enhanced brand pages.
- Create engaging, search-optimised product descriptions and digital marketing copy to improve visibility and ranking.
- Develop compelling product messaging that aligns with Anker’s brand voice and resonates with consumers.
- Monitor product listings for inaccuracies, missing content, or outdated information and ensure timely corrections.
- Conduct regular audits of retailer product pages to maintain best-in-class presentation.
- Work closely with the Retail Sales Organisation to ensure smooth execution of online campaigns and promotions.
- Liaise with external retail partners to gather insights and align on digital best practices.
- Assist the Senior Channel Marketing Manager with digital marketing initiatives and execution.
Key Skills:
- 1–2 years of experience in digital marketing, eCommerce, or online merchandising (consumer electronics, FMCG, or retail industry preferred).
- Strong understanding of SEO, product listing optimisation, and digital content best practices.
- Basic knowledge of Google Analytics, digital tracking tools, or similar platforms.
- Good copywriting and content creation skills, with strong attention to detail.
- Ability to manage multiple tasks and work in a fast-paced, collaborative environment.
- Passion for digital marketing, eCommerce, and optimising the online customer experience.
Salary (Rate): undetermined
City: Watford
Country: United Kingdom
Working Arrangements: hybrid
IR35 Status: undetermined
Seniority Level: undetermined
Industry: IT