Summary: The role of Data Analyst in the AdTech industry involves maximizing yield, performance, and margin with publisher and supply partners. The position requires a strong understanding of the supply-side of the ad technology ecosystem and proficiency in data analysis tools. The analyst will utilize data to drive insights and improvements, ultimately enhancing client inventory share. This position offers a hybrid working arrangement and opportunities for professional growth within a leading team of experts.

Key Responsibilities:

• Use data to demonstrate why supply side partners should increase client inventory share.
• Improve yield for supply partners.
• Analyze the programmatic bid-stream for continuous improvement.
• Identify margin opportunities.
• Forecast revenue.
• Develop clear visualizations to convey complicated data to both technical and non-technical audiences.
• Drive change via new insights uncovered.

Key Skills:

• Understanding of the supply-side of the ad technology/programmatic ecosystem.
• Proficiency in SQL (intermediate level).
• Advanced knowledge of data analysis and reporting.
• Experience with Google Cloud Platform, Big Query, and Google Data Studio.
• Strong communication skills with the ability to 'tell a story' with data.
• Intellectual curiosity and proactivity.
• Experience in building and executing test frameworks.

Salary (Rate): £63,000.00

City: Greater London

Country: United Kingdom

Working Arrangements: hybrid

IR35 Status: undetermined

Seniority Level: undetermined

Industry: IT