B2C Marketing Manager
Posted 3 days ago by Russell Tobin
£48 Per hour
Undetermined
Onsite
London Area, United Kingdom
Summary: The B2C Marketing Manager role focuses on leading marketing initiatives for a global consumer technology company specializing in augmented and virtual reality products. The position requires developing audience strategies and executing marketing campaigns across the EMEA region. The successful candidate will collaborate with various teams to translate global strategies into local executions while measuring the impact of marketing activities. This is a fully onsite position based in London King's Cross, with a contract duration of 12 months and potential for extension.
Key Responsibilities:
- Develop and execute insights-driven audience strategies that shape regional marketing plans.
- Lead EMEA marketing initiatives, including launches, campaigns, partnerships, and experiential programs.
- Collaborate with cross-functional and geographically dispersed teams to translate global campaigns into local market execution.
- Partner with insights and decision science teams to measure and demonstrate the impact of marketing activities.
- Work closely with creative agencies to develop bold, integrated marketing communications that drive results.
Key Skills:
- 7+ years’ experience marketing consumer-facing brands across the UK and Europe.
- Experience developing regional or EMEA marketing strategies and integrated campaigns.
- Strong cross-functional collaboration and communication skills.
- Organised and strategic thinker with the ability to manage complex projects and campaigns.
- Proven ability to leverage insights and analytics to inform campaigns and measure outcomes.
- Track record of delivering creative, bold campaigns that achieve measurable results.
- MBA or Bachelor’s degree in Marketing, Business, or related field preferred.
Salary (Rate): £48 per hour
City: London
Country: United Kingdom
Working Arrangements: on-site
IR35 Status: undetermined
Seniority Level: undetermined
Industry: Marketing
B2C Marketing Manager – EMEA | Consumer Technology Contract: 12-month (possible extension) | £45–48 per hour | Fully onsite, London King’s Cross
*Only apply if you can commute to the office every day.
We’re looking for an experienced B2C Marketing Manager to join a leading global consumer technology company that builds innovative hardware and software products at the forefront of augmented and virtual reality. This is an exciting opportunity to work at the intersection of creativity and technology , bringing industry-first products and campaigns to life across EMEA.
What you’ll be doing:
- Develop and execute insights-driven audience strategies that shape regional marketing plans, delivering both global and local objectives.
- Lead EMEA marketing initiatives , including launches, campaigns, partnerships, and experiential programs.
- Collaborate with cross-functional and geographically dispersed teams to translate global campaigns into local market execution.
- Partner with insights and decision science teams to measure and demonstrate the impact of marketing activities.
- Work closely with creative agencies to develop bold, integrated marketing communications that cut through and drive results.
What we’re looking for:
- 7+ years’ experience marketing consumer-facing brands across the UK and Europe.
- Experience developing regional or EMEA marketing strategies and integrated campaigns.
- Strong cross-functional collaboration and communication skills, able to influence across multiple markets.
- Organised and strategic thinker with the ability to manage complex projects and campaigns.
- Proven ability to leverage insights and analytics to inform campaigns and measure outcomes.
- Track record of delivering creative, bold campaigns that achieve measurable results.
Preferred Qualifications:
- MBA or Bachelor’s degree in Marketing, Business, or related field.
Why join?
This is a unique opportunity to shape the marketing of cutting-edge consumer technology products , working with global and local teams to deliver breakthrough campaigns and experiences that engage audiences across EMEA.