Summary: The Digital Marketing (Website) Officer role at a leading children's charity focuses on enhancing the website's performance, user experience, and SEO ranking. The position involves managing daily website operations, executing improvements, and collaborating with various teams to implement digital marketing strategies. The ideal candidate will have experience with CMS management, particularly WordPress, and a background in digital marketing within the charity or public sector. This role is part of a supportive team dedicated to staff development and optimal performance.

Key Responsibilities:

• Oversee daily website operations to ensure a seamless brand experience.
• Execute website improvements and CRO testing with support from digital agencies.
• Set up landing pages, create forms, and update content in line with SEO compliance.
• Manage project updates and coordinate with stakeholders to prioritize tasks effectively.
• Manage PPC traffic sources to the website with support from agencies.
• Collaborate with fundraising, finance, IT, and marketing teams to plan new features and enhancements.

Key Skills:

• Proven experience managing website content through a CMS, ideally WordPress with Salesforce integrations.
• Knowledge and experience in implementing digital marketing strategies and SEO best practices.
• Ability to project manage and prioritize tasks effectively.
• Experience working in a digital marketing role within a charity or public sector.

Salary (Rate): £20.56

City: London

Country: United Kingdom

Working Arrangements: undetermined

IR35 Status: undetermined

Seniority Level: undetermined

Industry: Other