Website Content Manager
Posted 1 week ago by Harnham
£300 Per day
Undetermined
Undetermined
West Midlands, England, United Kingdom
Summary: The Web Content Manager role involves overseeing the digital content ecosystem across various platforms, ensuring brand consistency and a customer-centric approach. The position requires strategic planning, content creation, and collaboration with stakeholders to achieve digital marketing goals. The role also emphasizes leveraging data analytics to enhance user experience and content quality. This is a two-month contract with the potential for permanent placement.
Key Responsibilities:
- Own and manage the digital content ecosystem across multiple websites, blogs, and social media channels.
- Plan, write, edit, and advise on content for various internal teams.
- Develop and deliver a year-round content strategy in collaboration with stakeholders.
- Leverage data and analytics to inform decisions and improve user experience.
- Ensure content quality and consistency, adapting messaging for different audiences.
- Champion an agile, collaborative digital culture and maintain strong cross-functional relationships.
- Track content performance against key metrics.
Key Skills:
- Proven experience managing website content and making strategic decisions.
- Proficient in using content management systems (CMS).
- Strong copywriting skills with the ability to create SEO-optimized content.
- Creative and proactive problem solver.
- Excellent communication skills for effective collaboration.
- Experienced in stakeholder management across various teams.
Salary (Rate): £300.00/daily
City: West Midlands
Country: United Kingdom
Working Arrangements: undetermined
IR35 Status: undetermined
Seniority Level: undetermined
Industry: Other
Web Content Manager 2 Month Contact (With scope to go permanent) Day rate- £150-£300 (Dependant on Experience)
Role and Responsibilities:
- Own and manage the digital content ecosystem across multiple websites, blogs, and social media channels, ensuring brand consistency and a customer-first focus.
- Plan, write, edit, and advise on content for various internal teams, maintaining high standards of clarity, accuracy, and tone of voice.
- Develop and deliver a year-round content strategy, collaborating with stakeholders to meet digital marketing and business objectives.
- Leverage data and analytics to inform decisions, improve user experience, and support new website functionality in partnership with developers.
- Ensure content quality and consistency, adapting messaging for different audiences and removing jargon for a clear customer view.
- Champion an agile, collaborative digital culture, maintaining strong cross-functional relationships and tracking content performance against key metrics.
Requirements:
- Proven experience managing website content, including making strategic decisions about content direction and performance
- Proficient in using content management systems (CMS) to build, update, and maintain websites.
- Strong copy writing skills, with the ability to adapt tone for different audiences and create SEO-optimised content.
- A creative and proactive problem solver, confident in making decisions and knowing when to escalate.
- Excellent communicator, able to collaborate effectively across technical and business teams.
- Experienced in stakeholder management, working with multiple teams and seniority levels to align on digital goals
Desirable:
- Experience in the transport or eCommerce sectors
- Familiarity with GA4 and web analytics