Vice President Marketing

VARITE is looking for a qualified Vice President Marketing for one of its clients located in London, UK.

WHAT THE CLIENT DOES? It is a global professional services firm headquartered in the UK, providing audit, tax, advisory, and assurance services. With a strong focus on innovation and sustainability, it serves a diverse range of industries, helping clients navigate complex business challenges.

WHAT WE DO? Established in the Year 2000, VARITE is an award-winning minority business enterprise providing global consulting & staffing services to Fortune 1000 companies and government agencies. With 850+ global consultants, VARITE is committed to delivering excellence to its customers by leveraging its global experience and expertise in providing comprehensive scientific, engineering, technical, and non-technical staff augmentation and talent acquisition services.

HERE'S WHAT YOU’LL DO:

Job title: Vice President Marketing

Location: London, UK

Contract: 6 Months

Day-to-day responsibilities:

• Work with regional marketing and service line leadership to set and lead the annual global marketing strategy and drive achievement of service line and Marketing team objectives.
• Plan, execute and manage integrated marketing activities for the overall marketing strategy and plan, as well as day-to-day delivery of activities including but not limited to;
• Develop a multi-channel content strategy such as annual jurisdictional and global thought leadership campaigns, reports, and monthly newsletters.
• Shape, plan and execute virtual and in person conferences, sponsorships and hosted events, including event scope, content, communications, branding and execution.
• Maximise exposure of company’s brand and thought leadership through public relations and advertising activities.
• Manage content on web site and plan digital marketing campaigns with our Digital Team, including web, SEO, social media and digital advertising.
• Develop various marketing materials, credentials, content and sales tools (e.g., service and industry focused materials). This includes working with subject matter experts and business development/sales leads to identify and translate client issues into go-to-market messages for target audiences and diverse channels.
• Leverage marketing activities generated across the firm and adapt to local markets.
• Partner with other marketing leaders and Communications on our PR strategy for priority markets.
• Project manage Marketing activities related to new entity or geography offerings.
• Drive continued brand transition and brand awareness efforts for the services line, including value propositions, advertising campaigns and client outreach materials.
• Develop strong working relationships with service line leaders, the global Marketing team, and external suppliers to facilitate and maximize marketing efforts.
• Track activities and ROI to report on performance to the business and Marketing team leaders.
• Lead and mentor junior team members, assign tasks and delegate projects as needed.
• Build and maintain mailing list database for the service lines in Salesforce and work closely with the Marketing Segmentation team on direct email marketing campaigns.
• Maintain global Marketing budget, track expenditures and invoice reconciliation.
• Stay abreast of the market landscape and trends, sharing learnings, best practice and insights with the Marketing team and business stakeholders.

WHAT YOU’LL NEED TO WIN:

• Bachelor’s degree.
• Twelve+ years of B2B marketing experience ideally within professional services environments with a restructuring/insolvency focus, with a proven ability to plan and deliver activities across a broad range of channels and audiences.
• Subject matter proficiency in the areas of: Risk Advisory, Due Diligence, Forensic Investigations, or other professional advisory services.
• Excellent communication skills - able to listen, analyze and present complex concepts to a variety of audiences, both verbally and through clear written work.
• Ability to work well under pressure, manage conflicting priorities, deal with ambiguity and make independent decisions.
• Strong interpersonal, influencing, project management and organization skills with exceptional attention to detail.
• Strong stakeholder engagement skills, while being comfortable working with and challenging stakeholders within the team and the wider business.
• Experience and the desire to work in a collaborative, diverse team environment alongside working independently and under minimal supervision.
• Creative and innovative, regularly sharing ideas and best practices.
• Working knowledge of Salesforce and Eloqua or comparable software.
• Microsoft Office: PowerPoint, Excel and Word.

If this opportunity interests you, please respond by clicking on EasyApply. Know someone who would be perfect for this role? Refer them to us and if they are hired, you could be eligible for our employee referral bonus! Help us grow our team with top talent from your network.

VARITE is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.