UK Live Events Brand Manager
Posted 5 days ago by ABL Recruitment
£75 Per hour
Undetermined
Undetermined
London Area, United Kingdom
Summary: The UK Live Events Brand Manager will oversee the planning and execution of marketing campaigns for a premium streaming service, focusing on major live entertainment properties. This role requires a creative and organized individual who can manage stakeholder relationships and campaign performance effectively. The position is a 6-month contract based in the London Heathrow area, with an immediate start. The successful candidate will play a crucial role in driving engagement and excitement for live events.
Key Responsibilities:
- Lead the planning and execution of integrated marketing campaigns for major sports and live event properties.
- Manage campaign assets across a mix of ATL and BTL channels.
- Collaborate with internal teams, including creative, PR, legal, and data/insights to align on strategy and delivery.
- Act as the point of contact for agencies and external partners.
- Track campaign performance, report on impact, and recommend improvements.
- Support campaign launches, including potential on-site event attendance.
Key Skills:
- A marketing professional with 1–2+ years of experience in brand or campaign management, ideally within entertainment or sports.
- Proven experience delivering campaigns, writing creative briefs, and working across internal and external teams.
- Confident with stakeholder management and agency coordination.
- Strategic thinker with a flair for creativity and a keen eye for detail.
- Comfortable adapting to change, live events move fast, and no two days are the same!
- Experience with customer insights, performance metrics and campaign analysis is a bonus.
- Are curious, adaptable, and always ready to jump in where needed.
Salary (Rate): £75.00/hr
City: London
Country: United Kingdom
Working Arrangements: undetermined
IR35 Status: undetermined
Seniority Level: undetermined
Industry: Marketing
Title: UK Live Events Brand Manager (6-Month Contract)
Location: London Heathrow area
Start: ASAP
Daily Rate: £550-£600
We’re looking for a creative, organised and hands-on UK Live Events Brand Manager to join a premium streaming service that offers customers a vast collection of TV shows, movies and live sports. You’ll be the go-to person for planning and delivering end-to-end marketing campaigns for some of the biggest live properties in entertainment. From briefing agencies and crafting campaign strategies, to coordinating stakeholders and measuring impact, you’ll play a key role in driving excitement and engagement.
Key Responsibilities:
- Lead the planning and execution of integrated marketing campaigns for major sports and live event properties.
- Manage campaign assets across a mix of ATL and BTL channels.
- Collaborate with internal teams, including creative, PR, legal, and data/insights to align on strategy and delivery.
- Act as the point of contact for agencies and external partners.
- Track campaign performance, report on impact, and recommend improvements.
- Support campaign launches, including potential on-site event attendance.
What we’re looking for:
- A marketing professional with 1–2+ years of experience in brand or campaign management, ideally within entertainment or sports.
- Proven experience delivering campaigns, writing creative briefs, and working across internal and external teams.
- Confident with stakeholder management and agency coordination.
- Strategic thinker with a flair for creativity and a keen eye for detail.
- Comfortable adapting to change, live events move fast, and no two days are the same!
- Experience with customer insights, performance metrics and campaign analysis is a bonus.
- Are curious, adaptable, and always ready to jump in where needed.