Traffic Manager Affiliation - Marché Allemand H/F

Summary: The Traffic Manager Affiliation for the German market at BforBank is responsible for developing and managing the affiliate program in Germany, focusing on acquisition strategies and building relationships with affiliates. This role involves daily program oversight, performance reporting, and collaboration with internal and external teams to drive growth. The position is part of a strategic development initiative aimed at enhancing BforBank's digital presence in Europe. Candidates should have a strong background in affiliate program management and negotiation skills.

Key Responsibilities:

• Create acquisition strategies for the German market aligned with business objectives.
• Build and maintain trust-based relationships with affiliates.
• Negotiate with partners for effective valuation and remuneration of activations.
• Oversee daily program management, including investment tracking and remuneration negotiations.
• Continuously enhance the program by selecting relevant and high-performing publishers.
• Ensure timely updates of offers.
• Adopt a test & learn approach for ongoing program optimization.
• Conduct competitive program monitoring.
• Manage program performance reporting, including traffic, downloads, leads, and openings.
• Identify optimization and development opportunities.
• Create performance tracking reports.
• Propose necessary tools for effective program management.
• Establish and consolidate relationships with German publishers.
• Collaborate regularly with the French traffic manager and internal teams.
• Share best practices within the organization and the Crédit Agricole group.
• Identify new partners to support BforBank's growth.
• Collaborate on the French affiliate program as needed.

Key Skills:

• Experience in managing affiliate programs.
• Strong relationship management skills with affiliate sites.
• Negotiation skills with a win-win mindset.
• Experience in app install campaign tracking.
• Proficiency in web analytics tools such as AT Internet and Google Analytics.
• Familiarity with mobile attribution tools like Firebase, Appsflyer, and Adjust.
• Fluency in German and professional English.
• Strong organizational and teamwork skills.
• Data-driven analytical skills.
• Excellent written communication skills.

Salary (Rate): undetermined

City: Paris

Country: France

Working Arrangements: hybrid

IR35 Status: undetermined

Seniority Level: undetermined

Industry: Other