Tourism Events Marketing Officer
Posted 4 days ago by Causeway Coast and Glens Borough Council
£39,513 Per year
Undetermined
Undetermined
Coleraine, Northern Ireland, United Kingdom
Summary: The Tourism Events Marketing Officer role is a permanent position within the Tourism and Recreation Service of the Leisure and Development Directorate, focusing on traditional and digital marketing for tourism events. The position aims to enhance the local economy by promoting the destination through effective event marketing strategies. The officer will collaborate with the Destination Marketing Officer to plan, implement, and evaluate marketing initiatives while ensuring compliance with statutory requirements. This role also involves engaging with trade and stakeholders to maximize promotional opportunities and economic benefits.
Key Responsibilities:
- Plan, develop, implement, and evaluate the Council's Tourism Event marketing strategies.
- Maximize coverage and promotional opportunities for tourism events.
- Support local economic growth through effective event marketing.
- Assist with trade engagement and support event stakeholders.
- Collaborate with the Destination Marketing team to design and deliver impactful campaigns.
- Ensure compliance with statutory and legislative requirements.
- Maintain confidentiality and carry out responsibilities in a timely manner.
Key Skills:
- Experience in traditional and digital marketing.
- Strong understanding of tourism and event marketing.
- Ability to plan and evaluate marketing campaigns.
- Excellent communication and stakeholder engagement skills.
- Knowledge of statutory and legislative requirements in marketing.
- Ability to work collaboratively within a team.
Salary (Rate): £39,513 yearly
City: Coleraine
Country: United Kingdom
Working Arrangements: undetermined
IR35 Status: undetermined
Seniority Level: undetermined
Industry: Marketing
Job ref: S/50/25
Job type: Permanent
Location: Cloonavin
Salary: SO2 (SCP 28-30) £37,938 - £39,513 per annum
Quantity of Posts Available: One
Closing date: Monday 21 Jul 2025 16:00
Job summary
Work within the Tourism and Recreation Service of the Leisure and Development Directorate, this post is responsible for the Tourism Events Marketing remit including traditional and digital marketing. This post plays a strong role in supporting the local economy through the promotion of the wider destination through event marketing. Working with the Destination Marketing Officer the post holder will be responsible for the planning, development, implementation and evaluation of the Council's Tourism Event marketing remit. Maximise the coverage and promotional opportunity for Council's Tourism Event role and realise economic conversion from communication to visits from out of Borough and out of state expenditure. Assist with trade engagement and play a developmental role for event stakeholders within the Council area. Work closely within the Council's Destination Marketing team to design and deliver stand-out campaigns supporting the wider Tourism Marketing function and maximising the benefits for the local economy. Ensure that the department complies with all statutory and legislative requirements by adhering to these requirements and working in accordance with good governance and health and safety requirements. Ensure that all responsibilities are carried out in a timely and effective manner and that general confidentiality is maintained in all areas relating to the work of the Council.
PLEASE NOTE: Only application forms containing all the information which has been sought will be considered. The shortlisting panel will base shortlisting decisions on the information contained within the Essential Criteria narrative sections of the application form, however Desirable Criteria may be used. It is the applicant's responsibility to provide sufficient relevant information including dates in this section of the form for each criteria. A reserve list may be established in order to fill future permanent and temporary posts that may arise for another similar vacancy within the following 12 months. Should a similar post become available within this time period, the post may be offered to those candidates on the reserve list, in order of merit, without the requirement for a further interview. The post may be offered on a full-time, part-time, permanent, temporary or fixed-term basis. To be considered for this role you will be redirected to and must complete the application process on our careers page. To start the process, click the Apply button below to Login/Register.