Sports Marketing Lead
Posted 5 days ago by ABL Recruitment
£500 Per day
Undetermined
Hybrid
London Area, United Kingdom
Summary: The Sports Marketing Lead role is a 6-month contract position based in London, focusing on leading high-profile sports and entertainment partnerships. The successful candidate will serve as the primary contact for a major sports league, driving marketing initiatives to enhance brand awareness and commercial impact. This position requires a blend of strategic thinking and hands-on execution, with a strong emphasis on data-driven decision-making.
Key Responsibilities:
- Own and manage relationships with key sports partners
- Plan and deliver integrated marketing campaigns
- Identify and develop storytelling opportunities across channels
- Work closely with internal teams (marketing, sales, PR)
- Track performance using data and optimise campaigns
- Ensure strong alignment between partnership activity and business goals
Key Skills:
- Proven experience in marketing (ideally within sports, media, or partnerships)
- Strong analytical skills with the ability to use data to improve results
- Experience managing cross-functional projects
- Ability to work with multiple stakeholders and influence outcomes
- Strategic thinker with hands-on delivery capability
- Background in sports marketing or brand partnerships (desirable)
- Experience developing and executing marketing strategies (desirable)
- Familiarity with tools like Excel or Tableau (desirable)
Salary (Rate): £500 daily
City: London
Country: United Kingdom
Working Arrangements: hybrid
IR35 Status: undetermined
Seniority Level: undetermined
Industry: Marketing
description: Sports Marketing Lead (Contract) Location: London, Hybrid Contract: 6 months Rate: £450–£500 per day The Role We are looking for an experienced marketing professional to lead high-profile sports and entertainment partnerships. You will act as the main point of contact for a major sports league and drive marketing initiatives that build brand awareness, engagement, and commercial impact. Key Responsibilities Own and manage relationships with key sports partners Plan and deliver integrated marketing campaigns Identify and develop storytelling opportunities across channels Work closely with internal teams (marketing, sales, PR) Track performance using data and optimise campaigns Ensure strong alignment between partnership activity and business goals What We’re Looking For Proven experience in marketing (ideally within sports, media, or partnerships) Strong analytical skills with the ability to use data to improve results Experience managing cross-functional projects Ability to work with multiple stakeholders and influence outcomes Strategic thinker with hands-on delivery capability Desirable Experience Background in sports marketing or brand partnerships Experience developing and executing marketing strategies Familiarity with tools like Excel or Tableau Additional Information 40 hours per week Hybrid Immediate start preferred Hiring process includes multiple interview stages