
Senior Supporter Acquisition Officer (DRTV & Offline Lead)
Posted 3 days ago by Brooke, Action For Working Horses and Donkeys on Linkedin
Negotiable
Undetermined
Hybrid
London Area, United Kingdom
Summary: This role as a Senior Supporter Acquisition Officer focuses on enhancing the acquisition programme as part of a five-year strategy, working closely with various teams and stakeholders. The position involves leading DRTV initiatives and optimizing campaign elements through a test and learn approach. The ideal candidate will possess strong analytical and communication skills to engage stakeholders and drive fundraising campaigns. This is a permanent, full-time position based in Central London with a hybrid working arrangement.
Key Responsibilities:
- Lead DRTV initiatives and optimize acquisition activities.
- Collaborate with the A&W team and stakeholders, including communications and creative agencies.
- Deliver various acquisition activities, including inserts and welcome journeys.
- Utilize a test and learn approach to enhance campaign performance.
- Engage stakeholders in the development of acquisition testing plans.
- Provide regular updates on progress and learnings from campaigns.
- Analyze data and ensure accuracy in campaign reporting.
Key Skills:
- Experience in DRTV and understanding of fundraising KPIs.
- Excellent communication and analytical skills.
- Strong attention to detail and accuracy in data handling.
- Ability to optimize creative, content, and media testing.
- Proficiency in Excel for data analysis and reporting.
- Enthusiastic and highly organized with a proactive approach.
Salary (Rate): £40,500
City: London
Country: United Kingdom
Working Arrangements: hybrid
IR35 Status: undetermined
Seniority Level: Senior
Industry: Other