Senior Supporter Acquisition Officer (DRTV & Offline Lead)

Senior Supporter Acquisition Officer (DRTV & Offline Lead)

Posted 3 days ago by Brooke, Action For Working Horses and Donkeys on Linkedin

Negotiable
Undetermined
Hybrid
London Area, United Kingdom

Summary: This role as a Senior Supporter Acquisition Officer focuses on enhancing the acquisition programme as part of a five-year strategy, working closely with various teams and stakeholders. The position involves leading DRTV initiatives and optimizing campaign elements through a test and learn approach. The ideal candidate will possess strong analytical and communication skills to engage stakeholders and drive fundraising campaigns. This is a permanent, full-time position based in Central London with a hybrid working arrangement.

Key Responsibilities:

  • Lead DRTV initiatives and optimize acquisition activities.
  • Collaborate with the A&W team and stakeholders, including communications and creative agencies.
  • Deliver various acquisition activities, including inserts and welcome journeys.
  • Utilize a test and learn approach to enhance campaign performance.
  • Engage stakeholders in the development of acquisition testing plans.
  • Provide regular updates on progress and learnings from campaigns.
  • Analyze data and ensure accuracy in campaign reporting.

Key Skills:

  • Experience in DRTV and understanding of fundraising KPIs.
  • Excellent communication and analytical skills.
  • Strong attention to detail and accuracy in data handling.
  • Ability to optimize creative, content, and media testing.
  • Proficiency in Excel for data analysis and reporting.
  • Enthusiastic and highly organized with a proactive approach.

Salary (Rate): £40,500

City: London

Country: United Kingdom

Working Arrangements: hybrid

IR35 Status: undetermined

Seniority Level: Senior

Industry: Other