Summary: The Senior Marketing Executive at Glean will play a pivotal role in enhancing customer marketing through various channels and CRM strategies during a 12-month fixed-term contract. This position requires a proactive individual capable of transforming clear objectives into impactful marketing initiatives that drive sales and customer engagement. The role involves collaboration with sales and customer success teams to optimize email marketing and customer communications. The ideal candidate will have a strong background in B2B marketing and a passion for continuous learning.

Key Responsibilities:

• Deliver effective email marketing campaigns to drive upsell interest and customer engagement.
• Coordinate communications for key customer segments in collaboration with various departments.
• Manage email automation campaigns using Hubspot CRM, ensuring timely and relevant messaging.
• Analyze and report on campaign performance metrics to optimize marketing efforts.
• Identify upsell opportunities at key customer touchpoints and manage the customer webinar calendar.

Key Skills:

• A minimum of 4 years’ relevant marketing experience.
• Experience in managing email marketing and automation campaigns.
• Proficient in using a CRM system, preferably Hubspot.
• Strong copywriting skills with the ability to create compelling messaging.
• Experience in B2B marketing and analyzing campaign performance.
• Passionate about learning and professional development.

Salary (Rate): 42000

City: Leeds

Country: United Kingdom

Working Arrangements: hybrid

IR35 Status: fixed-term

Seniority Level: Mid-Level

Industry: Marketing