Senior Event Marketing Manager (Public Sector)

Senior Marketing Manager (Public Sector - Defence & Intelligence)

Primary Location: London/Remote

Who We Are

We're a Business Transformation Consultancy providing end-to-end solutions through human ingenuity and advanced technology to drive positive change for a better future. We listen with intent, connect brilliant minds, develop bold ideas, and create solutions so our partners achieve extraordinary success. Which is why some of the world's biggest and best-known tech companies choose to work with us. Headquartered in London, our presence expands across 20 countries globally. Join us today to be part of an agile collective of experts who use their knowledge, and shared beliefs to drive extraordinary growth for forward-thinking businesses.

The Team

We are searching for a marketing specialist to embed on a 12 month client project. Our client helps millions of organisations empower their employees, serve their customers, and build what's next for their business, all with technology built in the cloud. Their products are engineered for security, reliability and scalability, running the full stack from infrastructure to applications to devices and hardware.

Role:

You will be embedded in a team working with our client to create, develop and deliver a GTM marketing strategy for government programmes, partnerships and events. The job requires an entrepreneurial approach, with strong resilience, tenacity and determination to succeed, navigating the internal complexities of the Cloud business to be able to operate effectively.

Responsibilities:

• Create, develop and execute Brand and GTM marketing strategy, including managing a budget and specific measures of success for Public Sector UK. This includes leading events, comms, partnerships, and narrative messaging.
• Build strong relationships and work closely with our client's Sales and Policy teams, to build out marketing programmes for priority accounts in Defence and Intelligence in line with revenue/pipeline goals. This will include CRM marketing, utilising effective channels.
• Partner with our client's product teams, to help define messaging and value propositions across sovereignty, security and AI.
• Act as voice of the customer from a marketing user POV, both sourcing internal as well as external best practices sourced from the most advanced tech marketing teams.

Minimum experience and qualifications

• Bachelor's degree or equivalent practical experience.
• Experience managing cross-functional or cross-team projects.
• Experience with managing budgets, agencies, and stakeholder maps.
• 9 years of combined marketing experience in building new brand strategies, events, partnerships and email B2B campaigns.