Summary: The Department for Work and Pensions (DWP) is seeking a Senior Digital Content Designer for a 6-month hybrid contract, primarily based in Leeds or Newcastle. The role focuses on leading change communications and engagement strategies to support the DWP's Data Strategy Implementation. The successful candidate will work closely with various stakeholders to enhance service delivery and improve user experience for millions of claimants. This position requires expertise in content creation, digital analytics, and audience engagement.

Key Responsibilities:

• Design, coordinate, and oversee the delivery of change communications and engagement strategies.
• Lead discussions with senior audiences to align engagement plans with business goals.
• Focus on communications around the DWP Data Strategy Implementation and new operational models.
• Utilise engagement tools and resources to ensure strategy alignment across priorities.
• Represent audience perspectives within Data and Analytics, providing proactive communications counsel.
• Collaborate with other communicators and engagement experts to deliver broader strategies.

Key Skills:

• Knowledge of defining strategies that meet business needs.
• Experience in change communication and delivering change programmes.
• Ability to create engaging content across various formats.
• Understanding of digital analytics and campaign performance measurement.
• Skills in audience segmentation and tailored messaging.
• Proficiency in storytelling to connect with audiences.
• Ability to create clear calls to action in communications.

Salary (Rate): undetermined

City: Newcastle-upon-Tyne

Country: United Kingdom

Working Arrangements: hybrid

IR35 Status: inside IR35

Seniority Level: Senior

Industry: Other