Company Description
AppStorys enables product and growth teams to transform user behavior data into personalized in-app experiences that drive activation, feature adoption, engagement, and retention.
Using a plug-and-play SDK and a no-code dashboard, teams can quickly launch Stories, Reels, Videos, Surveys, Banners, Coachmarks, and Widgets without relying on engineering for each campaign.
The platform allows teams to create, customize, and deploy experiences in minutes, without app releases, so they can respond to user needs in real time.
AppStorys is designed for organizations that want to move faster, personalize at scale, and turn every in-app interaction into a growth opportunity.
Role Description
The Sales Executive – Europe will focus on developing and closing new business opportunities for AppStorys across the European market, with a primary presence in the London Area, United Kingdom.
This is an on-site contract role, responsible for managing the full sales cycle, from prospecting and qualification to negotiation and deal closure.
Day-to-day activities include identifying and engaging target accounts, conducting product demos, tailoring solutions to client needs, and collaborating with product and marketing teams to refine positioning and messaging.
The Sales Executive will build and maintain a strong pipeline, prepare proposals, track performance against targets, and represent AppStorys at industry events and client meetings.
The role also involves gathering market feedback to inform product development and contribute to regional go-to-market strategies.
Qualifications
- Proven experience in B2B SaaS or technology sales, preferably selling product, growth, or analytics solutions to digital product teams.
- Strong skills in prospecting, consultative selling, pipeline management, and closing deals within European markets.
- Ability to conduct compelling product demos and translate technical capabilities into clear business value for non-technical stakeholders.
- Knowledge of product-led growth, in-app engagement, personalization, or customer success tools is highly beneficial.
- Excellent communication, negotiation, and stakeholder management skills, with fluency in English; additional European languages are a plus.
- Comfort working in a fast-paced, high-growth environment, with a self-driven approach to achieving and exceeding sales targets.
- Experience collaborating with cross-functional teams, including product, marketing, and customer success.
- Willingness to work on-site in the London Area and travel within Europe for client meetings and events as needed.
- Bachelor’s degree in Business, Marketing, Communications, or a related field, or equivalent practical experience.