Social Media Strategist [206404]

Location: Remote, must be UK based

Pay rate: £200 – £250 per day LTD (Inside IR35)

Duration: 12 months

Aquent is partnering with a global leader in its industry, a company at the forefront of innovation and committed to a bold mission: to become a truly social-first brand by the end of 2026. This is your chance to step into a pivotal role where your strategic brilliance will directly shape the future of a brand reaching millions. We’re seeking a visionary who thrives on developing groundbreaking social media strategies, not just executing them. If you’re ready to make a significant impact, guide creative direction, and leave your mark on a dynamic, evolving digital landscape, this opportunity is for you!

In this exciting role, you will be the architect of comprehensive social media strategies, translating brand objectives into impactful digital initiatives. You’ll be instrumental in guiding external creative agencies, ensuring their output for platforms like TikTok and YouTube aligns perfectly with strategic goals and resonates powerfully with audiences. Your insights will drive innovation, optimize performance, and position the brand as a leader in the social space. This is more than a job; it’s an opportunity to transform a brand’s presence and engagement on a global scale.

What You’ll Be Doing

• Develop and implement comprehensive social media strategies that drive brand objectives and foster significant transformation.
• Collaborate closely with external creative agencies, providing clear strategic guidance for content creation across key platforms, including influencer campaigns and video content.
• Proactively identify opportunities for innovation and improvement across all social channels, suggesting and championing new approaches.
• Analyze social media performance data to derive actionable insights, informing strategy adjustments and optimizing results.
• Stay at the cutting edge of emerging social media trends, platforms, and best practices, integrating them seamlessly into strategic plans.
• Act as a trusted strategic advisor to internal marketing teams, championing social-first initiatives and best practices.

Must-Have Qualifications

• Midweight experience in social media strategy, with a significant portion gained within an agency environment.
• Proven track record of developing and executing successful social media strategies for diverse brands.
• Strong understanding of various social platforms, including video-first platforms and short-form content platforms, and their strategic applications.
• Demonstrated experience managing and collaborating with external creative agencies, providing clear and effective strategic direction.
• Excellent analytical skills with the ability to translate complex data into clear, actionable insights and strategic recommendations.

What Will Set You Apart

• A proactive and strategic thinker with an undeniable passion for driving change and innovation in the social media landscape.
• An ability to inspire and guide creative teams towards achieving strategic excellence.

This role is open for a limited time. Next steps will be shared with shortlisted candidates ASAP. Due to the high volume of applicants, we may be unable to reply to each applicant individually. If you have not received a response within 48 hours of your application, please assume that you have not been selected for progression to the next stage of the hiring process.