Summary: Findmypast is seeking a data-driven SEO Content Strategist for a 12-month fixed-term contract to enhance organic search visibility and site traffic. The role involves developing and implementing SEO-driven content strategies focused on genealogy and ancestry research. The ideal candidate will blend SEO expertise with content strategy skills to optimize commercial landing pages and create engaging content. This position is remote-first with regular team days in London.

Key Responsibilities:

• Identify content gaps and opportunities aligned with user needs and business objectives.
• Develop an SEO-driven content creation and optimization plan focusing on high-converting commercial landing pages.
• Define content strategy for landing pages to improve rankings, drive traffic, and maximize conversions.
• Produce high-quality, SEO-optimized content across various formats.
• Craft commercial landing pages optimized for conversions with compelling calls-to-action.
• Track and analyze key SEO and content metrics, adjusting strategy based on performance.

Key Skills:

• Demonstrable experience in SEO, digital marketing, or content strategy.
• Proven experience in creating and optimizing commercial landing pages.
• Strong understanding of SEO principles, including on-page optimization and technical SEO.
• Proficiency with SEO and analytics tools (e.g., Google Analytics, SEMrush).
• Excellent written and verbal communication skills with attention to detail.
• Experience collaborating cross-functionally with various teams.
• Passion for genealogy and history.

Salary (Rate): undetermined

City: undetermined

Country: United Kingdom

Working Arrangements: remote

IR35 Status: fixed-term

Seniority Level: undetermined

Industry: IT