Salesforce Loyalty Cloud Architect / Lead

About the Role:

We’re looking for a hands-on Salesforce Loyalty Cloud Architect / Lead to design, build, and deliver loyalty and rewards solutions on the Salesforce platform. You will own the solution architecture from discovery through go-live, lead the technical team, and work with business stakeholders to turn loyalty strategy into a working, scalable program.

Key Responsibilities:

• Own the end-to-end architecture for Salesforce Loyalty Management implementations, including program design, member lifecycle, and integrations
• Design and configure loyalty programs: tiers, points and currencies, earning and redemption rules, promotions, vouchers, benefits, and partner programs
• Run discovery workshops, gather requirements, and translate business goals into technical designs and user stories
• Design integrations with Salesforce Data Cloud, Marketing Cloud, Commerce Cloud, Experience Cloud, and external systems (POS, e-commerce, ERP, payments) using APIs, MuleSoft, or other middleware
• Build and guide development using Flows, Apex, and Lightning Web Components, and use Loyalty Program Process rules where appropriate
• Define data models, member identity and data migration approaches, and reporting and analytics for program performance
• Lead and mentor developers and consultants, review designs and code, and set technical standards
• Ensure security, scalability, performance, and compliance with data privacy requirements, including Canadian privacy regulations
• Support testing, UAT, cutover, and post-launch stabilization
• Present architecture and recommendations to client leadership and stakeholders

Required Qualifications:

• 8+ years of Salesforce experience, with 3+ years in an architect or technical lead role
• Hands-on experience implementing Salesforce Loyalty Management (Loyalty Cloud), with at least two end-to-end implementations
• Strong understanding of loyalty concepts: members, tiers, points, accruals, redemptions, promotions, and partner ecosystems
• Strong experience with Salesforce platform tools: Flows, Apex, LWC, and the Salesforce data model
• Experience designing integrations with REST APIs and middleware (MuleSoft preferred)
• Experience with Data Cloud and/or Marketing Cloud for segmentation and personalization
• Ability to lead workshops, estimate work, produce solution design documents, and guide delivery teams
• Excellent communication and stakeholder management skills

Preferred Qualifications:

• Salesforce Certified Application Architect, System Architect, or Platform Developer certifications
• Salesforce Loyalty Management accreditation
• Experience with Commerce Cloud, Experience Cloud, or OmniStudio
• Retail, CPG, travel, hospitality, or financial services loyalty experience
• Exposure to Agentforce or AI-driven personalization
• Agile delivery experience