Role Summary
We're hiring a Data Cloud Architect to unify customer data across Salesforce and external sources. You'll design the data foundation that powers personalization, segmentation, and AI-driven experiences.
Responsibilities -
- Design the Data Cloud architecture: data streams, data model objects, and harmonization
- Define identity resolution rules and unified customer profile strategy
- Build segmentation, calculated insights, and activation to Marketing Cloud and other channels
- Own data governance, privacy, and consent management
- Lead integration design with ETL tools, APIs, and cloud data platforms
- Partner with marketing, analytics, and IT stakeholders
Must-Have Skills -
- 10+ years in Salesforce, with 4+ years hands-on in Data Cloud (Data 360)
- Strong understanding of CDP concepts, identity resolution, and data modeling
- Experience with Data Cloud to Marketing Cloud activation
- SQL and data transformation experience
- Salesforce Data Cloud Consultant or Architect certification preferred
Nice to Have -
- Experience integrating Workday or other finance/HR systems (relevant given Xerago's Workday-to-SuccessFactors ask in your notes)
- Experience with Agentforce or AI-driven personalization
- Client-facing consulting background