Product Marketing Strategy Manager

I’m working with a global technology platform to hire a strategic Product Marketing/Strategy Manager to support the development and scaling of B2B products used by businesses across multiple markets. This role is focused on market intelligence and product strategy . It is not a campaign execution or budget-owning marketing role. The successful candidate will act as the voice of the market internally , shaping product decisions and GTM direction in close partnership with Product, Engineering, and Design teams.

Salary: £122,000 + DOE

Location: UK (Remote)

Contract: 12 months

The Opportunity

This is a highly cross-functional role suited to someone who thrives in complexity and ambiguity, and who enjoys influencing product direction through insight rather than execution. You’ll be responsible for ensuring that advertiser and customer needs are clearly understood, prioritised, and embedded into product strategy and launches across regions and verticals.

• Lead market assessments , combining quantitative analysis with qualitative customer insight
• Represent market and advertiser requirements internally with Product Management and Engineering
• Identify product gaps, adoption barriers, and risk areas, and translate them into clear, prioritised recommendations
• Own go-to-market strategy for a portfolio of products, including positioning, messaging, and launch frameworks
• Coordinate cross-functional initiatives to deliver scalable, market-led product solutions
• Ensure consistency and alignment across regional and vertical teams, while allowing flexibility for local market needs
• Develop product narratives, documentation, and client communications to support successful launches

Background & Experience

• 8–10+ years experience in Product Strategy, or Market Strategy roles
• Proven experience working closely with Product Managers, Engineers, and Designers
• Strong track record of influencing product and GTM decisions through market insight and data
• Experience owning GTM strategy for complex, multi-market B2B products
• Excellent stakeholder management and communication skills
• Comfortable operating in fast-paced, ambiguous environments
• Experience in platform, marketplace, or large-scale B2B ecosystems
• Exposure to EMEA or multi-regional product launches
• Strong analytical capability and experience using insight to guide product decisions

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