Principal Product Marketing Manager Business Intelligence / Database

Summary: The Principal Product Marketing Manager for Business Intelligence/Database will be responsible for driving product awareness and leading go-to-market strategies within new customer segments. This role involves creating demand generation content, developing internal training materials, and crafting differentiated messaging that resonates with target buyers. The position is remote and focuses on leveraging cloud data technology to enhance company growth and customer engagement. The ideal candidate will have a strong background in product marketing, particularly within the business intelligence space.

Key Responsibilities:

• Driving product awareness within new customers
• Leading GTM product marketing strategy and execution
• Creating demand gen content targeting prospective buyers
• Building and delivering internal enablement materials and training
• Developing differentiated positioning and messaging that resonates with buyers

Key Skills:

• 5+ years in product marketing
• Experience in the business intelligence (BI) space
• Hands-on experience with AI tools and workflow automation
• Background marketing to analytics teams, data engineers, and application developers
• Strong collaboration skills, idea-driven creativity, and an entrepreneurial mindset/spirit

Salary (Rate): undetermined

City: undetermined

Country: undetermined

Working Arrangements: remote

IR35 Status: undetermined

Seniority Level: undetermined

Industry: Other