MarTech Solutions Architect

The role

We are looking for a MarTech Solutions Architect to design and lead the delivery of a connected customer data, personalisation and engagement stack.

Tealium provides the data and tag layer, Dynamic Yield drives on-site personalisation and experimentation and Braze powers cross-channel engagement.

These integrate with Adobe Experience Manager (AEM) or Salesforce Marketing Cloud and the wider marketing technology estate.

Responsibilities

• Own the end-to-end MarTech architecture, ensuring Tealium, Dynamic Yield, Braze and AEM (or Salesforce) align with business objectives and work together cleanly.
• Design and implement the customer data and tag layer, including Tealium iQ Tag Management, EventStream, AudienceStream, data governance and consent handling.
• Lead Dynamic Yield implementation: tagging and SDK integration, audience and affinity setup, product recommendations, personalisation and A/B testing, with data fed from Tealium.
• Deliver Braze implementation: SDK integration, API connections, data ingestion and configuration of campaigns, Canvases and Content Cards.
• Define how AEM content and experiences connect to personalisation and engagement tools (content fragments, experience fragments, decisioning).
• Act as primary technical consultant for the stack, giving strategic advice and best practice to marketing, product and engineering teams.
• Work with stakeholders to translate needs into technical requirements and actionable use cases.
• Partner with data and engineering teams to design and manage data flows, so the right data reaches each platform to power personalised customer journeys.

Essential

• Strong hands-on experience in either Tealium (iQ, EventStream and/or AudienceStream) or Dynamic Yield (personalisation, experimentation and recommendations), in an architecture or technical lead capacity.
• Hands-on Braze experience, with at least two full-cycle implementations architected or led.
• Experience integrating CDP, tag management and personalisation tools into a coherent architecture, including ETL and data integration.
• Working knowledge of Adobe Experience Manager or Salesforce Marketing Cloud within a wider MarTech stack.
• Familiarity with Docker, Kubernetes, Terraform or similar IaC technologies.
• Experience with data technologies such as Kafka, Postgres, MongoDB or Redis.
• Broad awareness of MarTech platforms across CRM, DAM, dynamic creative optimisation (DCO), GenAI, marketing automation, email, social and analytics.

Desirable

• Hands-on experience with both Tealium and Dynamic Yield.
• Experience with Adobe Campaign, Adobe Experience Platform or Salesforce Marketing Cloud.
• Experience with Google Tag Manager or Adobe Launch alongside Tealium.
• Background in e-commerce or direct-to-consumer (DTC) environments.
• Braze Certified Administrator, Tealium certification, or a demonstrable equivalent.
• Strong understanding of the MarTech landscape and a passion for customer engagement.

Role details

Location: Remote working

Country: United Kingdom

Job type: Contract

Duration: 9 months initial, likely long-term extensions

Start date: Jan 26

Full remote working

United Kingdom

Start Jan/Feb 2027

9 months initial

market rates, outside IR35