Marketo Expert (Freelance, Remote)

Summary: A leading medical device manufacturing company is looking for a Marketo Expert to support its marketing initiatives on a freelance and remote basis. The role involves auditing the Marketo database, updating records, and assisting with email marketing campaigns. The ideal candidate should have proven experience with Marketo and a strong understanding of email marketing best practices. This position offers flexibility and the opportunity to contribute to important marketing efforts in the medical field.

Key Responsibilities:

• Conduct a comprehensive audit of the current Marketo database, including analyzing record counts by country and reviewing collected data fields.
• Import approximately 350-400 new records from a past event into the Marketo database.
• Develop and execute an EDM campaign to promote an upcoming webinar for a medical treatment product.
• Provide ongoing database management and email marketing support on an ad hoc basis.

Key Skills:

• Proven experience working with Marketo, including database management, campaign execution, and reporting.
• Strong understanding of data segmentation, email marketing best practices, and lead nurturing strategies.
• Ability to analyze and optimize database records for improved engagement.
• Strong communication skills, both written and verbal.
• Excellent attention to detail.
• Marketo and Salesforce Certified Expert preferred, but not required.

Salary (Rate): undetermined

City: undetermined

Country: undetermined

Working Arrangements: remote

IR35 Status: outside IR35

Seniority Level: undetermined

Industry: Other