Marketing Manager
Posted Today by idpp
£77,000 Per year
Undetermined
Remote
United Kingdom
Summary: The Marketing CRM Manager role is a contract position focused on supporting a leading banking sector client in executing targeted, data-driven campaigns for consumer products. The position emphasizes enhancing customer engagement and retention through multi-channel communications. The ideal candidate will possess hands-on CRM experience and a proven track record in designing and executing successful campaigns. Collaboration with cross-functional teams is essential to ensure effective campaign delivery.
Key Responsibilities:
- Execute customer lifecycle CRM journeys across multiple touchpoints
- Collaborate with team members to deliver campaigns across multiple channels including email, push, and in-app
- Monitor campaign performance and ensure safe and accurate campaign execution
- Conduct campaign QA, reviewing set-ups thoroughly before launch
- Work with other CRM Managers to develop segmentation strategies targeting relevant audiences
- Deliver campaigns using a test-and-learn, data-driven approach
- Own existing processes and always-on campaigns, ensuring documentation is kept up to date
Key Skills:
- Hands-on CRM experience, with a track record of designing and delivering successful campaigns and automated journeys
- Experience using a CRM platform (Braze preferred)
- Previous experience in Banking, Fintech, or Financial Services
- Strong analytical skills, with the ability to interpret data, generate insights, and inform strategic decisions
- Experience using Looker or similar analytics platforms (advantageous)
- Excellent organisation and time management skills, with strong attention to detail
- Ability to manage stakeholder priorities effectively
- A collaborative mindset, working closely with cross-functional teams to deliver the best outcomes for customers
- Strong problem-solving skills, with the ability to propose solutions and alternative approaches when challenges arise
Salary (Rate): £77,000.00 yearly
City: undetermined
Country: United Kingdom
Working Arrangements: remote
IR35 Status: undetermined
Seniority Level: undetermined
Industry: Other
Marketing CRM Manager (Contract) – Banking Sector
Rate: £350 per day
Contract Duration: 6 months
Location: Remote UK
About the Role
We are looking for a CRM Manager to support a leading banking sector client in delivering targeted, data-driven campaigns for their consumer products. This role focuses on enhancing customer engagement, retention, and product adoption through multi-channel communications. The ideal candidate will have hands-on CRM experience , with a proven ability to design and execute campaigns across email, push notifications, and in-app messaging . You will work closely with cross-functional teams to ensure campaigns are delivered accurately and effectively.
What You’ll Be Doing
- Execute customer lifecycle CRM journeys across multiple touchpoints
- Collaborate with team members to deliver campaigns across multiple channels including email, push, and in-app
- Monitor campaign performance and ensure safe and accurate campaign execution
- Conduct campaign QA , reviewing set-ups thoroughly before launch
- Work with other CRM Managers to develop segmentation strategies targeting relevant audiences
- Deliver campaigns using a test-and-learn, data-driven approach
- Own existing processes and always-on campaigns , ensuring documentation is kept up to date
You’ll Love This Role If You Have
- Hands-on CRM experience , with a track record of designing and delivering successful campaigns and automated journeys
- Experience using a CRM platform (Braze preferred)
- Previous experience in Banking, Fintech, or Financial Services
- Strong analytical skills , with the ability to interpret data, generate insights, and inform strategic decisions
- Experience using Looker or similar analytics platforms (advantageous)
- Experience collaborating with product teams across multiple areas to deliver customer-centric initiatives
- Excellent organisation and time management skills , with strong attention to detail
- Ability to manage stakeholder priorities effectively
- A collaborative mindset , working closely with cross-functional teams to deliver the best outcomes for customers
- Strong problem-solving skills , with the ability to propose solutions and alternative approaches when challenges arise