Marketing Manager

Marketing Manager

Posted 1 day ago by Strategic Staffing Solutions

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Negotiable
Undetermined
Remote
Remote
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A/B Testing Cloud Computing Cloud Technology Digital Marketing Income / Revenue Key Performance Indicators (KPIs) Management Marketing Strategies Power BI Return On Investment Salesforce Stakeholder Management Workflows

Summary: The Marketing Manager role is a contract position focused on leading performance marketing initiatives, particularly utilizing Salesforce Marketing Cloud (SFMC) to transition from Adobe and execute multi-channel campaigns. The ideal candidate will have a strong background in digital marketing, analytics, and campaign optimization, with a focus on lead generation and revenue impact. This position requires a proactive individual who thrives in a fast-paced environment and can deliver measurable results. The role is primarily remote, with a preference for hybrid arrangements.

Key Responsibilities:

  • Execute marketing strategies across email, digital, and on-site channels
  • Launch and manage multi-channel campaigns and lifecycle/nurture programs
  • Align campaigns to lead generation, pipeline growth, and revenue goals
  • Support migration efforts from Adobe to Salesforce Marketing Cloud
  • Monitor lead flow, conversion rates, and campaign performance
  • Track KPIs and continuously optimize campaigns to improve ROI
  • Conduct A/B testing and implement data-driven improvements
  • Build and maintain dashboards and performance reports
  • Translate campaign data into actionable insights for stakeholders
  • Deliver executive-level summaries tied to business outcomes
  • Partner with marketing, product, sales, and analytics teams
  • Manage end-to-end campaign execution and timelines
  • Maintain documentation, workflows, and reporting artifacts
  • Operate within Agile-style marketing environments

Key Skills:

  • Strong experience with Salesforce Marketing Cloud (SFMC)
  • Proven background in performance marketing (lead gen, conversion, ROI)
  • Experience with analytics, reporting, and KPI tracking
  • Ability to execute across multiple campaigns and channels simultaneously
  • Strong communication and stakeholder management skills

Salary (Rate): undetermined

City: undetermined

Country: USA

Working Arrangements: remote

IR35 Status: undetermined

Seniority Level: undetermined

Industry: Marketing

Detailed Description From Employer:

STRATEGIC STAFFING SOLUTIONS HAS AN OPENING!

This is a Contract Opportunity with our company that MUST be worked on a W2 Only. No C2C eligibility for this position. Visa Sponsorship is Available! The details are below.

Beware of scams. S3 never asks for money during its onboarding process.

Job Title: Marketing Manager


Location: USA (Remote / Hybrid preferred)
Duration: Contract 24 Months
Bill Rate: Competitive
Start Date: Target June


Overview


We are seeking a Performance Marketing Lead with strong Salesforce Marketing Cloud (SFMC) expertise to support a platform transition from Adobe and drive multi-channel campaign execution. This role combines strategy, hands-on execution, and analytics, with a clear focus on lead generation, conversion optimization, and revenue impact.

The ideal candidate thrives in a fast-paced environment, can operate independently, and has experience delivering measurable results across digital marketing channels.


Key Responsibilities


Campaign Strategy & Execution

  • Execute marketing strategies across email, digital, and on-site channels
  • Launch and manage multi-channel campaigns and lifecycle/nurture programs
  • Align campaigns to lead generation, pipeline growth, and revenue goals
  • Support migration efforts from Adobe Salesforce Marketing Cloud

Performance Optimization

  • Monitor lead flow, conversion rates, and campaign performance
  • Track KPIs and continuously optimize campaigns to improve ROI
  • Conduct A/B testing and implement data-driven improvements

Analytics & Reporting

  • Build and maintain dashboards and performance reports
  • Translate campaign data into actionable insights for stakeholders
  • Deliver executive-level summaries tied to business outcomes

Cross-Functional Collaboration

  • Partner with marketing, product, sales, and analytics teams
  • Manage end-to-end campaign execution and timelines
  • Maintain documentation, workflows, and reporting artifacts
  • Operate within Agile-style marketing environments


Required Qualifications



  • Strong experience with Salesforce Marketing Cloud (SFMC)
  • Proven background in performance marketing (lead gen, conversion, ROI)
  • Experience with analytics, reporting, and KPI tracking
  • Ability to execute across multiple campaigns and channels simultaneously
  • Strong communication and stakeholder management skills


Preferred Qualifications



  • Experience with Adobe Experience Cloud and migration to SFMC
  • Background in insurance or financial services
  • Experience in regulated or compliance-heavy environments
  • Familiarity with reporting tools such as Tableau, Power BI, or Data Studio


Ideal Candidate Profile



  • Hands-on marketer with both strategic and execution capabilities
  • Data-driven mindset with strong focus on performance and optimization
  • Comfortable working independently in a fast-paced, high-impact environment
  • Strong communicator able to present insights to leadership
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