Marketing Assistant I

Key Responsibilities

• Support execution of acquisition and lifecycle marketing campaigns, ensuring timelines and deliverables stay on track.
• Coordinate day-to-day marketing tasks, including collecting inputs, routing drafts, and tracking status.
• Manage marketing legal/compliance review workflows, tracking approvals and ensuring correct versions are used.
• Maintain marketing asset libraries, ensuring the most current versions are available across systems.
• Assist with marketing audits and documentation in partnership with compliance stakeholders.
• Ensure marketing materials align with platform messaging frameworks and brand standards.
• Collaborate with Marketing COEs to support strategic marketing efforts and ensure flawless execution.
• Integrate client, credit, and product offerings at key customer touch points, executing acquisition and lifecycle marketing strategies.
• Monitor and manage performance of key credit and marketing metrics against plans.
• Partner with analytics/finance teams to compile campaign performance updates.
• Update and refine slide decks and sales materials based on direction from marketing leaders.
• Perform other duties and/or special projects as assigned.

Key Requirements and Technology Experience

• 2+ years of marketing, sales, or business development operations experience.
• Bachelor’s degree in marketing or related field OR in lieu of a degree, a high school diploma and 4 years of marketing experience.
• Experience with Workfront and campaign execution.
• Strong organization and project-tracking skills; comfortable managing multiple workstreams.
• Clear communicator (written and verbal) who can coordinate across teams.
• Detail-oriented, especially with version control and compliance-driven processes.
• Familiarity with PowerPoint and slide design basics; able to apply brand standards.
• Collaborative, proactive, and eager to learn in a fast-moving environment.
• Marketing experience preferably in travel, credit card, or financial services.
• Strong PC proficiency (MS Office Suite) or comparable software applications.
• Direct marketing experience with both acquisition and loyalty/lifecycle channels.
• Proven ability to partner and communicate effectively with all levels of the organization.
• Demonstrated project management skills.
• Strong problem-solving skills with a demonstrated ability to evaluate situations using multiple sources of information.