Lead Generation Specialist
Posted 1 day ago by Techolony Limited
Negotiable
Outside
Remote
London
Summary: The Lead Generation Specialist role is a freelance position focused on executing lead generation campaigns for small to medium-sized UK-based organizations. Candidates will engage in flexible, project-based work that involves building pipelines and driving commercial conversations. The position requires independent operation and measurable results across various client environments. Ideal candidates will have experience in B2B lead generation and cold outreach.
Key Responsibilities:
- Identifying and profiling target accounts
- Building prospect lists using appropriate data sources
- Email outreach campaign execution
- LinkedIn outreach and engagement
- Appointment setting
- CRM updates and pipeline reporting
- Refining messaging based on response data
- Supporting campaign strategy and targeting
Key Skills:
- Demonstrable B2B lead generation experience
- Experience with cold outreach (email and/or LinkedIn)
- Strong written communication skills
- Confident engaging senior decision-makers
- Familiarity with CRM systems (HubSpot, Salesforce or similar)
- Ability to work autonomously
- Results-driven mindset
- Experience in UK B2B markets (desirable)
- Knowledge of professional services or engineering sectors (desirable)
- Experience building outbound campaign frameworks (desirable)
Salary (Rate): undetermined
City: London
Country: UK
Working Arrangements: remote
IR35 Status: outside IR35
Seniority Level: undetermined
Industry: Other
Lead Generation Specialist (Freelance / Contract)
Flexible | Remote | Ad-Hoc Project Work
We’re building a trusted network of high-performing freelance professionals to support a range of small to medium sized UK-based organisations across growth, transformation and commercial delivery projects.
We’re currently looking for experienced Lead Generation Specialists who are interested in flexible, project-based work on an ad-hoc basis.
If you enjoy building pipelines, opening doors, and driving commercial conversations — this could be a strong fit.
The Opportunity
You’ll work on clearly defined lead generation campaigns for growing businesses across multiple sectors:
Assignments may vary in scope, from short-term outreach campaigns to ongoing pipeline-building support.
This is ideal for freelancers who:
- Prefer flexible, contract-based work
- Want exposure to multiple client environments
- Deliver measurable results
- Operate independently and professionally
Typical Responsibilities
Depending on the assignment, you may be responsible for:
- Identifying and profiling target accounts
- Building prospect lists using appropriate data sources
- Email outreach campaign execution
- LinkedIn outreach and engagement
- Appointment setting
- CRM updates and pipeline reporting
- Refining messaging based on response data
- Supporting campaign strategy and targeting
What We’re Looking For
Demonstrable B2B lead generation experience
Experience with cold outreach (email and/or LinkedIn)
Strong written communication skills
Confident engaging senior decision-makers
Familiarity with CRM systems (HubSpot, Salesforce or similar)
Ability to work autonomously
Results-driven mindset
Desirable:
- Experience in UK B2B markets
- Knowledge of professional services or engineering sectors
- Experience building outbound campaign frameworks
Working Arrangement
Freelance / contract basis
Remote / Outside IR35
Flexible hours depending on project scope
Clearly defined deliverables per assignment