Summary: The Growth Marketing Coordinator (Events) role at ZigZag Global is a fixed-term contract focused on executing marketing strategies to drive growth through events and digital campaigns. The position requires a self-motivated individual with a passion for retail and e-commerce, responsible for managing event logistics, budgets, and marketing automation tools. The role emphasizes collaboration with various teams to generate Marketing Qualified Leads and enhance the company's presence in the market. This position is fully remote within the UK, with quarterly in-person meetings.

Key Responsibilities:

• Plan and promote ZigZag's attendance and sponsorship of events and webinars.
• Take ownership of the event calendar and ensure detailed planning for each event.
• Manage the events budget and track costs effectively.
• Ensure post-event activities lead to new deals in the pipeline.
• Manage the budget and plans for ZigZag's branded merchandise.
• Run campaigns to drive reviews on G2 and other social proof platforms.
• Activate digital and email campaigns to generate demand and leads.
• Build and enhance a suite of creative assets.
• Utilize HubSpot features for campaign management and performance tracking.
• Engage with the target audience through paid social media and search campaigns.
• Deliver nurture campaigns and newsletters to promote ZigZag to new clients.
• Measure key KPIs including new qualified leads and advertising performance.
• Adapt to various roles as needed in a growing company.

Key Skills:

• Experience in running events, preferably in a B2B context.
• Some experience with marketing automation tools (HubSpot preferred).
• Willingness to use project management tools (e.g., Asana).
• Experience with content creation tools (e.g., Canva or Adobe Express).
• Passion for e-commerce retail.
• Core traits: organized, analytical, optimistic, flexible, and a people person.

Salary (Rate): undetermined

City: undetermined

Country: United Kingdom

Working Arrangements: remote

IR35 Status: fixed-term

Seniority Level: undetermined

Industry: Marketing