Freelance Paid Media Specialist

Freelance Paid Media Specialist

Posted Today by next level - marketing, creative, PR & digital recruitment

Negotiable
Undetermined
Remote
England, United Kingdom

Summary: The role of Freelance Paid Media Specialist involves supporting a fast-growing agency by planning and activating paid media campaigns across various channels, including Paid Social, PPC, and Programmatic. The specialist will be responsible for managing client budgets, optimizing performance, and reporting results to senior stakeholders. This position requires a hands-on approach to media strategy and execution, with a focus on driving measurable performance for well-known brands.

Key Responsibilities:

  • Planning and activating campaigns across multiple paid channels
  • Managing and optimising client budgets responsibly to drive measurable performance
  • Identifying and acting quickly on optimisation opportunities
  • Reporting on performance in a clear, high-level format for senior stakeholders
  • Sharing industry updates and insights
  • Monitoring and reporting on fanbase growth, community engagement, and sentiment
  • Leading paid activity for major clients with confidence and clarity

Key Skills:

  • Proven freelance experience in paid social, PPC, and programmatic
  • Strong knowledge of campaign planning, activation, and performance optimisation
  • A sharp eye for detail and a deep understanding of performance metrics
  • Confidence in presenting results and insights to senior stakeholders
  • A passion for digital advertising in all its forms, with an appreciation for both performance and brand-building
  • Up-to-date knowledge of evolving measurement approaches (including MMM and broader attribution models)
  • A proactive, agile mindset - someone who spots opportunities and acts fast

Salary (Rate): undetermined

City: undetermined

Country: United Kingdom

Working Arrangements: remote

IR35 Status: undetermined

Seniority Level: undetermined

Industry: Other

Detailed Description From Employer:

About the Company We're looking for an experienced Paid Media Specialist to join a busy and fast-growing agency team on a freelance basis. You'll be supporting the team during key activation and planning periods, and working on well-known brands to shape paid media strategies.

Description You’ll play a hands-on role in both media planning and campaign activation across: Paid Social PPC Programmatic From constructing detailed media laydowns to navigating complex ad platforms and launching high-performing campaigns, you’ll combine strategic thinking with meticulous execution.

You'll be responsible for:

  • Planning and activating campaigns across multiple paid channels
  • Managing and optimising client budgets responsibly to drive measurable performance
  • Identifying and acting quickly on optimisation opportunities
  • Reporting on performance in a clear, high-level format for senior stakeholders
  • Sharing industry updates and insights
  • Monitoring and reporting on fanbase growth, community engagement, and sentiment
  • Leading paid activity for major clients with confidence and clarity

Experience Proven freelance experience in paid social, PPC, and programmatic Strong knowledge of campaign planning, activation, and performance optimisation A sharp eye for detail and a deep understanding of performance metrics Confidence in presenting results and insights to senior stakeholders A passion for digital advertising in all its forms, with an appreciation for both performance and brand-building Up-to-date knowledge of evolving measurement approaches (including MMM and broader attribution models) A proactive, agile mindset - someone who spots opportunities and acts fast

Remuneration Remote working or onsite if locally based