Freelance Junior Digital Marketer
Posted 3 days ago by Twine
Negotiable
Undetermined
Remote
United Kingdom
Summary: This role involves driving lead generation for local contractors in various sectors through the management of Meta Ads and GoHighLevel campaigns. The successful candidate will be responsible for the end-to-end management of digital marketing efforts, ensuring high-quality lead delivery for service-based businesses. The position is fully remote and requires expertise in local lead generation, with a focus on proactive marketing strategies. Strong communication skills and the ability to work during Mountain Time hours are essential for success in this role.
Key Responsibilities:
- Set up and manage Meta Ads campaigns tailored to local service businesses
- Build and maintain GoHighLevel accounts, including surveys, funnels, calendars, pipelines, and automations
- Write compelling ad copy and test creative assets for optimal performance
- Monitor, analyze, and optimize campaign performance to maximize lead quality and volume
- Manage daily reporting and maintain accurate CRM data
- Collaborate with internal teams to align campaign strategies with client goals
Key Skills:
- 2–4+ years of hands-on experience generating leads via Meta Ads for local service businesses
- Advanced proficiency in GoHighLevel, including account setup and automation workflows
- Strong understanding of Facebook Ads infrastructure, campaign setup, and optimization
- Excellent written and verbal English communication skills
- Ability to work Mountain Time hours (11:00 AM to 7:00 PM)
- Experience with ad copywriting and creative testing
- Familiarity with reporting, data analysis, and CRM management
- Bonus: Experience with UTMs, basic CRO, Canva/CapCut, and Google Sheets
Salary (Rate): undetermined
City: undetermined
Country: United Kingdom
Working Arrangements: remote
IR35 Status: undetermined
Seniority Level: undetermined
Industry: Marketing
This role is focused on driving lead generation for local contractors in sectors such as roofing, flooring, painting, windows, and concrete. The successful candidate will leverage expertise in Meta Ads and GoHighLevel to build, manage, and optimize campaigns that deliver high-quality leads for service-based businesses. The position is fully remote, operating on Mountain Time hours, and requires a proactive marketer with a strong track record in local lead generation, not e-commerce. You will be responsible for the end-to-end management of digital marketing campaigns, from infrastructure setup to reporting, ensuring consistent performance and client satisfaction.
Deliverables
- Set up and manage Meta Ads campaigns tailored to local service businesses
- Build and maintain GoHighLevel accounts, including surveys, funnels, calendars, pipelines, and automations
- Write compelling ad copy and test creative assets for optimal performance
- Monitor, analyze, and optimize campaign performance to maximize lead quality and volume
- Manage daily reporting and maintain accurate CRM data
- Collaborate with internal teams to align campaign strategies with client goals
Requirements
- 2–4+ years of hands-on experience generating leads via Meta Ads for local service businesses
- Advanced proficiency in GoHighLevel, including account setup and automation workflows
- Strong understanding of Facebook Ads infrastructure, campaign setup, and optimization
- Excellent written and verbal English communication skills
- Ability to work Mountain Time hours (11:00 AM to 7:00 PM)
- Experience with ad copywriting and creative testing
- Familiarity with reporting, data analysis, and CRM management
- Bonus: Experience with UTMs, basic CRO, Canva/CapCut, and Google Sheets
About Twine
Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally.
Our Mission
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