Freelance Graphic Designer (Programmatic/Adtech)
Posted 1 day ago by Picnic
Negotiable
Undetermined
Remote
London, England, United Kingdom
Summary: The role of Freelance Graphic Designer at Picnic involves providing ongoing design support for various projects related to media quality and curation in programmatic advertising. The designer will work on small projects each month, including social media graphics, brand assets, and marketing collateral, with a focus on clear briefs and defined scopes. The position is freelance and remote, allowing for flexible working hours. A paid test project will precede a longer-term freelance relationship if both parties find it suitable.
Key Responsibilities:
- Design social media graphics and carousels, primarily for LinkedIn and email.
- Create brand assets and infographics.
- Provide occasional support with sales, product, and case study decks.
- Develop one-pagers and product/marketing collateral.
Key Skills:
- Strong graphic design experience.
- Comfortable creating new concepts and layouts.
- Proficient with Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Canva.
- Experience working with clear brand guidelines and applying them consistently.
- Attention to detail, good typography, and clean layout instincts.
- Experience with B2B, SaaS, or adtech brands (nice to have).
Salary (Rate): undetermined
City: London
Country: United Kingdom
Working Arrangements: remote
IR35 Status: undetermined
Seniority Level: Mid-Level
Industry: Other
About Picnic
Picnic is building the surface layer for media quality and curation in programmatic advertising. Our platform, PIQ (Picnic Inventory Quality) , helps agencies, brands and platform partners understand and optimise the quality of the websites and inventory where ads run. We work with programmatic buyers to turn quality signals into practical decisions that improve outcomes across advertising campaigns and supply.
About The Role
We're looking for a mid-level freelance graphic designer to provide ongoing design support as and when needed. This will typically involve a couple of small projects per month , with clear briefs and defined scopes for each piece of work. We'll start with a paid test project , then move to an ongoing freelance relationship if it's a good fit on both sides.
What You'll Be Working On
Typical projects may include:
- Social media graphics and carousels (primarily for LinkedIn/Email)
- Brand assets and infographics
- Occasional support with decks (sales, product, case studies)
- One-pagers and product/marketing collateral
Requirements
What we're looking for
Strong graphic design experience
Comfortable creating new concepts and layouts
Proficient with Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Canva
Experience working with clear brand guidelines and applying them consistently
Attention to detail, good typography, and clean layout instincts
Nice to have (but not required):
Experience with B2B, SaaS or adtech brands
How we work
Each project is clearly scoped upfront with timelines and deliverables
We prefer editable source files on delivery, ideally in Canva for reuse
Pricing will start per project for initial work, with the option to evolve the setup over time
How to apply
Please use the link to apply and within your application, ensure you share:
A short intro about yourself
Your portfolio or samples relevant to brand, social and design
Your typical per-project or day rate
Availability over the next few months
Benefits
This is a freelance, project-based contract role, not a permanent (PAYE) position. You'll be an independent freelancer working remotely from anywhere, with flexible working hours, We'll agree clear scope, timelines and deliverables for each project.