Summary: The Field Marketing Specialist will be responsible for enhancing brand visibility and organizing marketing programs and events to drive demand in the European market. This role requires collaboration across teams and a strong understanding of field marketing strategies. The ideal candidate will have experience in B2B marketing and a passion for executing integrated campaigns. The position is remote and contract-based, focusing on market share growth and performance measurement.

Key Responsibilities:

• Develop strategies to capture a larger share of the market in key countries.
• Coordinate and execute integrated, omnichannel sales and marketing campaigns with localized content.
• Coordinate direct mail campaigns for local holidays and maintain event calendar.
• Support strategic account-based initiatives with highly targeted and personalized outreach.
• Attend, support, and measure the success of trade shows and conferences.
• Ensure the team's adherence to project timelines and achievement of key performance indicators.
• Produce post-campaign evaluation reports to facilitate ROI analysis.

Key Skills:

• 2+ years of proven experience as a Field Marketing Specialist or similar role within the B2B marketing industry.
• Excellent understanding of demand generation, marketing concepts, and best practices.
• Proficiency in marketing automation software and CRM tools.
• Exceptional communication, presentation, and organizational skills.
• Ability to work independently, take initiative and handle multiple projects simultaneously.
• Willingness to travel as needed.

Salary (Rate): undetermined

City: Southampton

Country: United Kingdom

Working Arrangements: remote

IR35 Status: undetermined

Seniority Level: undetermined

Industry: Marketing