RESPONSIBILITIES
Kforce is immediately seeking an experienced Field Marketing Event and Communication Specialist in support of our enterprise storage and computer customer based in San Jose, CA.
Key Responsibilities
- Coordinate and execute national events, conferences, tradeshows, roadshows, and field marketing programs aligned with North America sales and marketing priorities
- Manage event timelines, logistics, registration, vendors, booth materials, shipping, staffing coordination, and onsite support
- Partner with Field Marketing Managers, Sales, and cross-functional marketing teams to define event objectives, target audiences, promotional plans, and follow-up activities
- Develop event communications, invitations, briefing materials, and sales resources to drive participation and readiness
- Track budgets, expenses, deliverables, and deadlines to ensure programs are completed on time and within budget
- Coordinate lead capture and handoff, and support post-event reporting on attendance, engagement, pipeline contribution, and return on investment
- Maintain event calendars, planning documents, and reusable resources to improve execution across programs
- Oversee our North America Field Events Portable Program and manage booth properties and inventory
North America Field Marketing SharePoint
- Own and maintain the North America Field Marketing SharePoint site as the one-stop shop for marketing information and resources supporting the North America Networking Sales team
- Organize and publish event calendars, campaign resources, program details, sales tools, presentations, contacts, and other relevant content
- Partner with content owners to keep information accurate, current, easy to find, and aligned with sales needs
- Improve site navigation, content organization, and presentation to encourage adoption and usability
- Establish a regular content review process and archive outdated materials
REQUIREMENTS
- BA or BS in Communications, Marketing or Business Administration
- 7+ years of experience in direct marketing, communications or field marketing
- Open to candidates across the US, remote teleworker role
- Experience in field marketing, event coordination, marketing communications, or a related role, preferably within B2B technology
- Demonstrated ability to coordinate events and manage multiple projects, vendors, stakeholders, and deadlines
- Strong writing, editing, and proofreading skills, with the ability to tailor content for a sales audience
- Experience maintaining SharePoint sites or similar internal content platforms
- Proficiency with Microsoft 365, including SharePoint, PowerPoint, Excel, Word, and Teams
- Strong attention to detail, organizational skills, and follow-through
- Ability to work independently while collaborating effectively across teams
- Willingness to travel and provide onsite event support as required
Preferred Experience
- Familiarity with networking, enterprise technology, or IT audiences
- Experience with event registration platforms, email marketing tools, CRM systems, and lead management processes
- Working knowledge of marketing performance reporting and pipeline measurement
- Basic design and content formatting skills for newsletters, SharePoint pages, and event materials