Email Marketing Specialist

Overview We are seeking an experienced Senior Email Marketing Specialist to lead strategy, execution, and optimization for a portfolio of lifestyle, fashion, and travel brands. This role is ideal for someone with strong Klaviyo expertise, excellent analytical skills, and the ability to confidently present strategies and insights to clients. You will be responsible for developing high-impact campaigns, auditing email programs, improving lifecycle performance, and collaborating cross-functionally to drive measurable growth. This is a long-term, remote, independent contractor role.

Job Highlights Monthly Rate: USD 1164 Number of Paid Hours Per Week: Full-time (40 hours per week) Schedule: 9:00 AM – 5:00 PM UK Time Work Arrangement: Work from home Contract: Independent Contractor Side Note: Since this is a permanent work-from-home position and the arrangement is that of an Independent Contractor , selected candidates must have their own computer and internet connection. Contractors handle their own taxes and benefits. Hourly rate depends on performance during the application process.

Responsibilities Strategy & Client Leadership Lead email strategy for lifestyle, fashion, and travel brands aligned with commercial goals. Create and present customer journey–based strategies using data and insights. Serve as the key strategic contact for email within your client portfolio. Auditing & Account Development Conduct detailed audits of client email accounts (mainly Klaviyo). Identify performance gaps, compliance risks, and optimization opportunities. Recommend actionable plans to elevate performance and increase lifecycle value. Campaign & Flow Execution Build high-performing campaigns and automated flows using segmentation, personalization, and behavioral triggers. Test and optimize subject lines, content, send times, layouts, CTAs, and pathways. Ensure all campaigns align with brand tone, creative guidelines, and conversion goals. Creative Collaboration Work closely with designers to produce compelling, on-brand email creative. Give clear creative direction backed by performance data and growth goals. Performance Tracking & Reporting Track performance using Klaviyo analytics, GA4, and client dashboards. Translate data into actionable insights and optimization recommendations. Communicate results and trends to clients and internal teams. Best Practice & Compliance Stay updated with email trends, deliverability standards, and privacy laws (including GDPR). Ensure all campaigns follow compliance and support long-term email health. Team Collaboration Support team members and integrate email strategy with other services when needed. Share testing frameworks, insights, and best practices across the team.

Requirements Experience & Skills 3+ years of hands-on email marketing experience (agency or DTC eCommerce preferred). Strong Klaviyo expertise: flows, advanced segmentation, testing, analytics. Proven ability to audit accounts and build effective, revenue-driving strategies. Ability to manage multiple clients, deadlines, and shifting priorities. Confident presenter capable of simplifying data and inspiring client trust. Strong analytical mindset with experience interpreting performance trends. Excellent communication and collaboration across creative, strategy, and technical teams. Bonus: SMS marketing experience or CRM integration background.

Independent Contractor Perks Permanent Work from Home Immediate Hiring Steady freelance job Reminder Apply directly to the link provided; you will be redirected to BruntWork’s Career Site. You must apply using the provided link to complete the initial requirements, including pre-screening assessment questions, technical checks, and a voice recording. APPLICATIONS WITH COMPLETE REQUIREMENTS WILL BE PRIORITIZED.