Negotiable
Outside
Remote
Remote
Summary: The Email Infrastructure & Deliverability Lead at Apollo is a contract role focused on optimizing email deliverability for a leading sales intelligence platform. The expert will establish standards for inbox placement, consult with enterprise clients, and innovate strategies to enhance email outreach effectiveness. This position requires a deep understanding of email infrastructure and deliverability challenges, with a strong emphasis on technical mastery and problem-solving skills. The role is designed for someone who can navigate complex ISP policies and drive revenue through effective email strategies.
Key Responsibilities:
- Audit and fortify Apollo’s email infrastructure: Optimize IP warmup, domain rotation, and list hygiene automation.
- Build and implement proactive monitoring systems for blacklists, spam complaints, and reputation shifts.
- Partner with Engineering to drive the roadmap for improving the effectiveness of Apollo's users' email deliverability.
- Consult with enterprise clients to diagnose and resolve deliverability challenges.
- Optimize email content (subject lines, CTAs) to maximize inbox placement and engagement.
- Lead high-stakes “Deliverability Rescue” missions for clients experiencing issues.
- Develop transparent, client-facing dashboards to track and improve inbox placement performance.
- Innovate with our RD teams on developing tools that predict and prevent deliverability risks.
- Experiment with emerging channels: Dark social, BIMI-certified branding, AMP for Email.
- Publish Apollo’s annual “State of Deliverability” report—establishing yourself as an industry authority.
- Contribute to Apollo Academy’s thought leadership initiatives.
Key Skills:
- 5+ years of experience owning deliverability for large-scale email operations (10M+ sends/month).
- Strong knowledge of SPF, DKIM, DMARC, BIMI, and emerging authentication protocols.
- Hands-on experience with deliverability tools like Google Postmaster, MXToolbox, Everest, 250ok, and leading ESPs (SendGrid, Mailgun, etc.).
- Proven track record of resolving spam traps, blacklistings, and sender reputation challenges.
- Ability to interpret inbox placement rates, bounce metrics, and engagement data to drive strategic optimizations.
- Passionate about staying ahead of ISP algorithm updates (Gmail, Microsoft, Yahoo), MTA behaviors, and new standards like TLS-RPT.
- Thrives in 0-to-1 environments, creating scalable solutions from scratch.
- Experience navigating the 2024 Gmail/Yahoo mass-filtering crisis is a plus.
Salary (Rate): undetermined
City: undetermined
Country: undetermined
Working Arrangements: remote
IR35 Status: outside IR35
Seniority Level: undetermined
Industry: IT