Negotiable
Outside
Remote
USA
Summary: The Data Analytics Engineer will collaborate with stakeholders to identify digital tagging gaps and implement Adobe Analytics solutions to enhance marketing strategies. The role involves data integration, reporting, tag management, and optimization to improve user experience and conversion rates. The engineer will also be responsible for managing and debugging tagging implementations and ensuring accurate data collection. A strong background in Adobe Analytics and related tools is essential for success in this position.
Key Responsibilities:
- Design, develop, and implement Adobe Analytics solutions to manage customer data and enhance marketing strategies.
- Integrate Adobe Analytics with various data sources to ensure seamless data flow and consistency across platforms.
- Create and maintain reports and dashboards to provide actionable insights for stakeholders.
- Manage and debug tagging implementations using Adobe Launch or other tag management systems.
- Analyze data to identify trends and opportunities for optimization, improving user experience and conversion rates.
- Work closely with teams to ensure accurate data collection and reporting.
Key Skills:
- 3+ years of experience in implementing Adobe Analytics (Architect, Developer, and Business Practitioner) and Adobe Target (Architect and Business Practitioner).
- Experience in Adobe Data collection, Adobe at.js, and Web SDK.
- Implementation of tracking, tags, triggers, custom events, pixels and integrating advertising platforms with website.
- Implementing new Adobe web SDK, migrating from the older version.
- Code Specialties: JavaScript, HTML, and CSS.
- Tools Specialties: Adobe Analytics, Adobe Target, Adobe Tags (formerly Launch), Segment, and the Adobe Creative Suite.
- Experience: Google Analytics, Google Tag Manager, and Optimizely.
Salary (Rate): undetermined
City: undetermined
Country: USA
Working Arrangements: remote
IR35 Status: outside IR35
Seniority Level: undetermined
Industry: IT
***************100% Remote*****************
Brief Job Overview:
Work with the stakeholders to identify the digital tagging gap on the application and develop a plan for implementation of the tagging. Develop the report for the end user.
Summary of Duties:
Implementation: Design, develop, and implement Adobe Analytics solutions to manage customer data and enhance marketing strategies.
Data Integration: Integrate Adobe Analytics with various data sources to ensure seamless data ow and consistency across platforms.
Reporting and Analysis: Create and maintain reports and dashboards to provide actionable insights for stakeholders.
Tag Management: Manage and debug tagging implementations using Adobe Launch or other tag management systems.
Optimization: Analyze data to identify trends and opportunities for optimization, improving user experience and conversion rates.
Collaboration: Work closely with teams to ensure accurate data collection and reporting.
Basic Qualications:
3+ years of experience in implementing Adobe Analytics (Architect, Developer, and Business Practitioner) and Adobe Target (Architect and Business Practitioner).
Experience in Adobe Data collection, Adobe at.js, and Web SDK.
Implementation of tracking, tags, triggers, custom events, pixels and integrating advertising platforms with website.
Implementing new adobe web SDK, migrating from the older version.
Code Specialties: JavaScript, HTML, and CSS.
Tools Specialties: Adobe Analytics, Adobe Target, Adobe Tags (formerly Launch), Segment, and the Adobe Creative Suite.
Experience: Google Analytics, Google Tag Manager, and Optimizely.