CRM Marketing Executive
Posted 1 day ago by Harnham
£40,000 Per year
Fixed-Term
Remote
Leicestershire, England, United Kingdom
Summary: The CRM Marketing Executive role is a fixed-term contract position focused on delivering multi-channel CRM campaigns and executing automated lifecycle journeys within a membership-led organization. Reporting to the Lifecycle Marketing Lead, the successful candidate will utilize the Braze platform to build and deploy various marketing campaigns. This fully remote position offers the opportunity to develop technical CRM skills in a fast-paced environment. The role requires at least one year of relevant experience in CRM or email marketing.
Key Responsibilities:
- Building and deploying lifecycle, transactional, and promotional campaigns across email, push, SMS, and in-app messaging using Braze
- Supporting automated journeys including onboarding, renewal, and win-back programmes
- Developing and maintaining reusable templates and modular designs across CRM channels
- Creating and adapting campaign copy to ensure messaging is clear and consistent
- Keeping journeys and content up to date, refreshing offers and seasonal messaging
- Supporting segmentation, tagging, and personalisation for dynamic content
- Monitoring live campaigns and journeys, identifying optimisation opportunities
- Assisting with campaign reporting and analysis to improve performance
Key Skills:
- At least 1 year of experience in a CRM, lifecycle, or email marketing role
- Hands-on experience with Braze platform
- Confident building journeys, templates, and multi-channel campaigns
- Strong attention to detail, particularly around QA, segmentation, and personalisation
- Organised, proactive, and comfortable in a fast-paced environment
- Copywriting experience is not essential; confidence editing and adapting messaging is sufficient
Salary (Rate): £40,000.00 yearly
City: Leicestershire
Country: United Kingdom
Working Arrangements: remote
IR35 Status: fixed-term
Seniority Level: Mid-Level
Industry: Marketing
CRM Marketing Executive - Fixed Term Contract
Fully remote
£35,000 - £40,000
THE COMPANY
Our client is a scaling, membership-led organisation operating a subscription model and delivering partner-driven offers and experiences to a broad member base across multiple sectors.
THE ROLE
Reporting to the Lifecycle Marketing Lead, you will join the growing CRM and lifecycle team, focusing on delivering multi-channel CRM campaigns and executing automated lifecycle journeys.
Key responsibilities include:
- Building and deploying lifecycle, transactional, and promotional campaigns across email, push, SMS, and in-app messaging using Braze
- Supporting automated journeys including onboarding, renewal, and win-back programmes
- Developing and maintaining reusable templates and modular designs across CRM channels
- Creating and adapting campaign copy to ensure messaging is clear and consistent
- Keeping journeys and content up to date, refreshing offers and seasonal messaging
- Supporting segmentation, tagging, and personalisation for dynamic content
- Monitoring live campaigns and journeys, identifying optimisation opportunities
- Assisting with campaign reporting and analysis to improve performance
YOUR SKILLS AND EXPERIENCE
- At least 1 year of experience in a CRM, lifecycle, or email marketing role
- Hands-on experience with Braze platform.
- Confident building journeys, templates, and multi-channel campaigns
- Strong attention to detail, particularly around QA, segmentation, and personalisation
- Organised, proactive, and comfortable in a fast-paced environment
- Copywriting experience is not essential; confidence editing and adapting messaging is sufficient
THE BENEFITS
- Hands-on exposure to sophisticated marketing automation in a growing team
- Opportunity to develop technical CRM skills and lifecycle marketing expertise
- Remote working flexibility
HOW TO APPLY
Please register your interest by sending your CV to River Steytler at Harnham via the Apply link on this page. Please note: We are unable to offer sponsorship for this role.