Content Designer - Remote Working - Outside IR35

Content Designer - Remote Working - Outside IR35

Content Designer Responsibilities

• Design, create and improve user-centred content across digital and offline channels.
• Develop clear, accessible end-to-end content journeys aligned with user needs.
• Apply GOV.UK and GDS content design principles, standards and best practices.
• Use user research, analytics and feedback to inform content decisions.
• Simplify complex policy, legal and technical information into accessible language.
• Work within Agile multidisciplinary teams from discovery through to live service.
• Prototype, test and iterate content based on research and user feedback.
• Collaborate with policy, legal, operational and technical stakeholders.
• Ensure content meets WCAG 2.2 AA accessibility standards and public-sector requirements.
• Advocate for user needs while balancing policy objectives and delivery constraints.
• Contribute to content standards, reusable patterns and continuous service improvement.

Content Designer Skills and Experience

• Extensive Content Design experience within UK Government or the public sector
• Proven experience designing and iterating user-centred digital content.
• Strong knowledge of GOV.UK and GDS content design principles and standards.
• Strong understanding of WCAG 2.2 AA and accessible, inclusive content design.
• Experience delivering digital services within a GDS environment.
• Experience using user research, analytics and evidence to inform content decisions.
• Ability to simplify complex information and design effective user journeys.
• Experience working within Agile, multidisciplinary delivery teams.
• Strong stakeholder engagement, communication and presentation skills.
• Experience prototyping, testing and iterating content throughout the service lifecycle.
• Ability to manage changing priorities and advocate for user needs.
• Experience with GOV.UK publishing platforms or content management systems would be beneficial.
• Working knowledge of HTML and structured content would be desirable.