Content Designer-AI Specialist

Content Designer-AI Specialist

Posted 1 day ago by Hays IT - HTS - Southend

Negotiable
Inside
Remote
Victoria, London, UK

Summary: The Content Designer-AI Specialist will play a pivotal role in shaping content creation and management in an AI-driven environment for a client focused on emerging AI trends. This position involves collaboration with various teams to ensure content is intuitive for users and optimized for AI systems. The role requires both design and management of content within a CMS, leveraging AI tools to enhance efficiency and quality. The ideal candidate will have extensive experience in content design and a strong portfolio demonstrating the impact of AI on content creation.

Key Responsibilities:

  • Define metadata, taxonomies, and schemas that support AI retrieval, RAG pipelines, and vector search.
  • Design and document content standards for conversational, generative, and AI-driven UX patterns.
  • Partner with CMS teams to maintain scalable content models optimized for automation and machine understanding.
  • Design modular, atomic content that can be composed, repurposed, or personalized by AI systems.
  • Support business initiatives to explore how personalisation can increase product conversion rates.
  • Explore AI integrations with testing tools like Kameleoon to drive data-driven personalisation experimentation.
  • Build and test AI-powered writing workflows that use AI tools (LLMs, copilots, automation platforms) to accelerate writing, editing, summarization, localization, and content transformation, while maintaining quality and compliance.
  • Create repeatable patterns, templates, and frameworks that AI can use to generate high-quality, on-brand content.
  • Define prompt strategies and content rules that ensure safe, accurate, and brand-aligned AI outputs.
  • Run experiments that compare human, AI-assisted, and hybrid content approaches.
  • Establish quality and safety criteria for AI outputs, including tone, accuracy, bias checks, and fallback behavior.
  • PORTFOLIO REQUIRED: Please include a link to case studies/examples from previous clients that demonstrate the impact you've made to businesses by using AI to support content creation.
  • 7+ years in Content Design, UX Writing, or Content Strategy.
  • Strong hands-on experience using LLMs/AI tools for content creation and workflow optimization.
  • Ability to design prompts, templates, and structured content formats AI can reliably use.
  • Experience writing for AI-driven products (assistants, generators, intelligent flows).
  • Experience with headless CMS and API-driven content systems.
  • Understanding of responsible AI, bias mitigation, safe content design, metadata, taxonomies, schema, and structured content models.
  • Ability to balance human oversight with AI automation.
  • Strong cross-functional collaboration with engineers, data scientists, and researchers.
  • Experience with RAG systems, vector databases, or knowledge graph design.
  • Familiarity with prompt evaluation frameworks and model assessment.
  • Basic understanding of machine learning concepts.
  • AI is consistently used to improve content velocity, quality, and labor efficiency.
  • Human + AI hybrid workflows are documented, scalable, and safe.
  • Product content and AI-generated content feel seamless, trustworthy, and on-brand.
  • Structured content systems improve retrieval, search, personalization, and generative quality.
  • The organization develops clear guidelines and governance for AI-assisted content creation.
  • Measurable improvements in user experience, content performance, and operational ROI.

Key Skills:

  • PORTFOLIO REQUIRED: Please include a link to case studies/examples from previous clients that demonstrate the impact you've made to businesses by using AI to support content creation.
  • 7+ years in Content Design, UX Writing, or Content Strategy.
  • Strong hands-on experience using LLMs/AI tools for content creation and workflow optimization.
  • Ability to design prompts, templates, and structured content formats AI can reliably use.
  • Experience writing for AI-driven products (assistants, generators, intelligent flows).
  • Experience with headless CMS and API-driven content systems.
  • Understanding of responsible AI, bias mitigation, safe content design, metadata, taxonomies, schema, and structured content models.
  • Ability to balance human oversight with AI automation.
  • Strong cross-functional collaboration with engineers, data scientists, and researchers.
  • Experience with RAG systems, vector databases, or knowledge graph design.
  • Familiarity with prompt evaluation frameworks and model assessment.
  • Basic understanding of machine learning concepts.

Salary (Rate): undetermined

City: London

Country: UK

Working Arrangements: remote

IR35 Status: inside IR35

Seniority Level: undetermined

Industry: IT

Detailed Description From Employer:

About the role

We are seeking a highly experienced Content Designer-AI Specialist to join our client, who has their finger on the pulse of emergingAI trends to help us create content that is discoverable, scalable, and effective across multiple markets.

In this role, you'll shape how content is created, structured, governed, and delivered in an AI-driven environment. You will work closely with engineering, product, data science, and research teams to build content that is intuitive for users and legible to AI systems. You'll also use AI tools to increase efficiency, quality, and consistency across content operations.

Content Designers at client are full stack, meaning you'll be responsible both for designing content and for authoring/managing it in our CMS.

Tell me more, tell me more

Our client is currently looking for a new recruit in joining their team, please read on!

You can also ask our friendly recruitment team any questions you may have about the role, between 8:30am-5:30pm Monday to Friday.

Shifts: Monday - Friday (37.5 hours per week)

Key responsibilities

Define AI-related content standards:

  • Define metadata, taxonomies, and schemas that support AI retrieval, RAG pipelines, and vector search.
  • Design and document content standards for conversational, generative, and AI-driven UX patterns.
  • Partner with CMS teams to maintain scalable content models optimized for automation and machine understanding.
  • Design modular, atomic content that can be composed, repurposed, or personalized by AI systems.

Lead on personalisation:

  • Support business initiatives to explore how personalisation can increase product conversion rates.
  • Explore AI integrations with testing tools like Kameleoon to drive data-driven personalisation experimentation.

Enhance content creation:

  • Build and test AI-powered writing workflows that use AI tools (LLMs, copilots, automation platforms) to accelerate writing, editing, summarization, localization, and content transformation, while maintaining quality and compliance.
  • Create repeatable patterns, templates, and frameworks that AI can use to generate high-quality, on-brand content.
  • Define prompt strategies and content rules that ensure safe, accurate, and brand-aligned AI outputs.
  • Run experiments that compare human, AI-assisted, and hybrid content approaches.
  • Establish quality and safety criteria for AI outputs, including tone, accuracy, bias checks, and fallback behavior.

Must Have Skills

  • PORTFOLIO REQUIRED: Please include a link to case studies/examples from previous clients that demonstrate the impact you've made to businesses by using AI to support content creation
  • 7+ years in Content Design, UX Writing, or Content Strategy.
  • Strong hands-on experience using LLMs/AI tools for content creation and workflow optimization.
  • Ability to design prompts, templates, and structured content formats AI can reliably use.
  • Experience writing for AI-driven products (assistants, generators, intelligent flows).
  • Experience with headless CMS and API-driven content systems.
  • Understanding of responsible AI, bias mitigation, safe content design, metadata, taxonomies, schema, and structured content models.
  • Ability to balance human oversight with AI automation.
  • Strong cross-functional collaboration with engineers, data scientists, and researchers.

Nice-to-haves

  • Experience with RAG systems, vector databases, or knowledge graph design.
  • Familiarity with prompt evaluation frameworks and model assessment.
  • Basic understanding of machine learning concepts.

What success looks like

  • AI is consistently used to improve content velocity, quality, and labor efficiency.
  • Human + AI hybrid workflows are documented, scalable, and safe.
  • Product content and AI-generated content feel seamless, trustworthy, and on-brand.
  • Structured content systems improve retrieval, search, personalization, and generative quality.
  • The organization develops clear guidelines and governance for AI-assisted content creation.
  • Measurable improvements in user experience, content performance, and operational ROI.

What's in it for you? -

Our client loves to reward their people for doing a great job.

  • This is a 6 months contract.
  • A day rate, in-scope of IR35, either via a Hays approved umbrella company or via Hays PAYE
  • This role provides a remote working access from the comforts of your own home and only going to our state-of-the-art office in London Victoria 2 days per week.

Next Steps

Once you've applied, one of our friendly recruitment consultants will give you a call and talk you through the screening process.

If your application is successful, you'll be involved in a live virtual interview with one of our client's hiring managers to get to know you better.

We look forward to speaking to you!