Adobe Target Lead (100% Remote)

Summary: The Adobe Target Lead role requires a seasoned professional with over 5 years of experience in Adobe Target within an enterprise setting. The position emphasizes expertise in segmentation, multivariate testing, and personalization, along with a strong technical understanding of the Adobe Experience Cloud ecosystem. The candidate should possess excellent communication skills to convey complex concepts to diverse audiences and have a solid grasp of front-end technologies. Experience in retail is highly preferred for this remote position.

Key Responsibilities:

• 5+ years of hands-on experience with Adobe Target in an enterprise environment.
• Proven track record in segmentation, multivariate testing, and personalization at scale.
• Strong technical understanding of Adobe Experience Cloud ecosystem (Analytics, AEP/RT-CDP, AEM).
• Ability to design and execute advanced testing methodologies (multivariate, holdout groups, personalization algorithms).
• Solid grasp of front-end technologies (HTML, CSS, JavaScript) to support hands-on execution.
• Analytical mindset with experience using statistical methods to evaluate test results.
• Excellent communication skills, able to translate complex concepts into actionable insights for both technical and business audiences.
• Experience in retail is highly preferred.

Key Skills:

• 5+ years of hands-on experience with Adobe Target.
• Expertise in segmentation, multivariate testing, and personalization.
• Technical understanding of Adobe Experience Cloud ecosystem.
• Ability to design and execute advanced testing methodologies.
• Knowledge of front-end technologies (HTML, CSS, JavaScript).
• Analytical mindset with statistical evaluation skills.
• Excellent communication skills.
• Experience in retail.

Salary (Rate): undetermined

City: undetermined

Country: USA

Working Arrangements: remote

IR35 Status: outside IR35

Seniority Level: undetermined

Industry: IT