Adobe Journey Optimizer (AJO) Developer/Lead
Posted Today by ACCLiiVE
Negotiable
Undetermined
Remote
Remote
Summary: We are looking for an experienced Adobe Journey Optimizer (AJO) Architect to lead the design and implementation of omnichannel customer engagement solutions, focusing on email channel architecture and template engineering. The role requires deep expertise in Adobe Experience Cloud and hands-on experience in building scalable email templates and integrating customer data platforms. The ideal candidate will also ensure compliance with regulations and establish governance frameworks for AJO. This position is remote and requires collaboration with various teams to drive customer engagement strategies.
Key Responsibilities:
- Architect end-to-end solutions using Adobe Journey Optimizer
- Design real-time and batch-based customer journeys using event-driven architecture
- Define segmentation, decisioning, and orchestration strategies aligned with business goals
- Integrate AJO with Adobe Experience Platform (AEP), CRM systems, and external APIs
- Lead email channel configuration including IP warming strategies, domain setup, and deliverability optimization
- Design and govern email personalization strategies
- Ensure compliance with CAN-SPAM, HIPAA, and privacy regulations
- Build and standardize reusable email templates using HTML5, CSS3, and AJO Email Designer
- Develop modular template components and implement personalization tokens and conditional logic
- Ensure cross-client compatibility for email templates
- Integrate AJO with Adobe Experience Platform and CRM systems
- Enable real-time personalization using customer profiles and behavioral triggers
- Define data models, schemas, and identity resolution strategies
- Establish AJO governance frameworks and define reusable design patterns
- Partner with marketing, data engineering, product, and UX teams
- Provide technical leadership and mentoring
- Act as SME for Adobe Experience Cloud solutions
Key Skills:
- 10+ years in digital marketing technology/customer experience platforms
- 3+ years hands-on with Adobe Journey Optimizer
- Strong experience with email template development (HTML/CSS)
- Experience with Adobe Experience Platform (AEP)
- Knowledge of customer journey orchestration
- Proven experience in enterprise-scale implementations and omnichannel marketing solutions
- Knowledge of REST APIs, data integration patterns, and identity management
Salary (Rate): undetermined
City: undetermined
Country: undetermined
Working Arrangements: remote
IR35 Status: undetermined
Seniority Level: undetermined
Industry: IT
Adobe Journey Optimizer (AJO) Developer/Lead
Adobe Journey Optimizer (AJO) Email Channel & Template Engineering
Location: Raleigh, NC( Remote U.S.)
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Role Overview
We are seeking an experienced Adobe Journey Optimizer (AJO) Architect to lead the design, implementation, and optimization of enterprise-scale omnichannel customer engagement solutions, with a strong focus on email channel architecture and template engineering.
This role requires deep expertise in Adobe Experience Cloud, particularly AJO, and hands-on experience building scalable, reusable email templates, integrating customer data platforms, and enabling real-time personalized journeys.
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Key Responsibilities
1. AJO A & Solution Design
Architect end-to-end solutions using Adobe Journey Optimizer
Design real-time and batch-based customer journeys using event-driven architecture
Define segmentation, decisioning, and orchestration strategies aligned with business goals
Integrate AJO with Adobe Experience Platform (AEP), CRM systems, and external APIs
______________
2. Email Channel Expertise
Lead email channel configuration including:
o IP warming strategies
o Domain setup (SPF, DKIM, DMARC)
o Deliverability optimization
Design and govern email personalization strategies (dynamic content, rules, offers)
Ensure compliance with CAN-SPAM, HIPAA (if healthcare), and privacy regulations
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3. Email Template Development (Core Requirement)
Build and standardize reusable email templates using:
o HTML5, CSS3 (responsive frameworks)
o AJO Email Designer / Custom code templates
Develop modular template components:
o Headers, footers, dynamic blocks, CTA modules
Implement:
o Personalization tokens
o Conditional logic
o multi-language support
Ensure cross-client compatibility (Outlook, Gmail, Apple Mail, mobile devices)
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4. Data Integration & Personalization
Integrate AJO with:
o Adobe Experience Platform
o CRM systems (Salesforce, etc.)
Enable real-time personalization using:
o Customer profiles
o Behavioural triggers
o Event streaming
Define data models, schemas, and identity resolution strategies
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5. Governance & Best Practices
Establish AJO governance frameworks:
o Naming conventions
o Template libraries
o Journey standards
Define reusable design patterns and accelerators
Ensure performance, scalability, and maintainability
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6. Collaboration & Leadership
Partner with:
o Marketing teams (campaign execution)
o Data engineering teams (data pipelines)
o Product and UX teams
Provide technical leadership and mentoring
Act as SME for Adobe Experience Cloud solutions
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Required Qualifications
10+ years in digital marketing technology / customer experience platforms
3+ years hands-on with Adobe Journey Optimizer
Strong experience with:
o Email template development (HTML/CSS)
o Adobe Experience Platform (AEP)
o Customer journey orchestration
Proven experience in:
o Enterprise-scale implementations
o Omnichannel marketing solutions
Knowledge of:
o REST APIs
o Data integration patterns
o Identity and consent management