Must-Have Skills
- 5+ years of Digital Analytics / Analytics Implementation
- 3+ years of Adobe Experience Cloud
- Adobe Analytics and Customer Journey Analytics (CJA)
- Adobe Experience Platform (AEP) Web SDK
- Adobe Launch / Adobe Data Collection Tags
- AEP Schemas, Datastreams, Datasets
- JavaScript, HTML, CSS
- Browser Debugging and API Integrations
- Data Layers, Event Taxonomies, Tagging
- Server-Side Tracking
- Measurement Strategy and Data Governance
Nice-to-Have
Adobe Target, Adobe Journey Optimizer, Real-Time CDP, Financial Services, Data Analysis